M - Volvo Car Mobility Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the M - Volvo Car Mobility's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps M - Volvo Car Mobility.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of M - Volvo Car Mobility
App Name : M - Volvo Car Mobility
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Volvo Car Mobility AB
Publisher : Instagram,Facebook,Samapta Garjas Jasmani,Ringtones For Android Phone,Build Your Deeds: Islamic App, Ramadan Duas, Surah,English To Gujarati Dictionary
Total creative ads during the time period : 434
Duration : 594
Popularity : 101,743
Check ASO Keywords of M - Volvo Car Mobility
2. M - Volvo Car Mobility’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser M - Volvo Car Mobility in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of M - Volvo Car Mobility in the recent period. As of 2021-05-25, among the M - Volvo Car Mobility‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 63.16%, Playable Ads category's proportion is 0.0%, Image category's proportion is 36.84%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, M - Volvo Car Mobility's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.76%,
Instagram's proportion is 25.05%,
Audience Network's proportion is 24.64%,
Facebook's proportion is 24.55%,
's proportion is .
In the date of 2021-05-25, M - Volvo Car Mobility‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of M - Volvo Car Mobility
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of M - Volvo Car Mobility. We can see some advertising trends.
Top 1 Ad Creative of M - Volvo Car Mobility
Ad Details ：
Headline ：M - Ett sätt att ha bil
Text ：Boka enkelt i appen, lås upp med mobilen, hoppa in och kör. Med M hittar du Volvobilar i dina kvarter. Kör en timme eller så länge du behöver.
Top 2 Ad Creative of M - Volvo Car Mobility
Ad Details ：
Headline ：M - Ett sätt att ha bil
Text ：Boka sommarbil. Bilen står redo runt hörnet och du betalar bara när du använder den. Så mycket enklare än hyrbil.
Top 3 Ad Creative of M - Volvo Car Mobility
Ad Details ：
Headline ：M - Ett sätt att ha bil
Text ：Bilen står redo runt hörnet och du betalar bara när du använder den. Smidigt när du ska hämta eller lämna saker.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 199 | 197 | 100 |
| Popularity | 837 | 753 | 742 |
| Dimensions | 320 x 400 | 400 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 3 | 1 |
| Countries | Sweden | Denmark,Sweden | Sweden,Denmark |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for M - Volvo Car Mobility in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free M - Volvo Car Mobility's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to M - Volvo Car Mobility, you can click the app name below to view related reports, or you can find more info in ASOTools.