Mahjong Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Mahjong’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mahjong.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Mahjong

App Name : Mahjong

Logo

Mahjong-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : CanaryDroid

Publisher : Text Free: WiFi Calling App,Ameba,Block Puzzle NEW,Treehouse Table,SHAREit - Transfer Share,USA Weather forecast,TalkU Free Calls +Free Texting +International Call

Total creative ads during the time period : 1,384

Duration : 708

Popularity : 123,100

2. Mahjong’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Mahjong in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Mahjong in the recent period. As of 2020-09-07, among the Mahjong‘s ad creative, the Html category’s proportion is 2.41%, Video category’s proportion is 91.57%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 6.02%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Mahjong’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 23.77%,

Instagram’s proportion is 23.77%,

Messenger’s proportion is 23.77%,

Facebook’s proportion is 23.7%,

Google Ads(Admob)’s proportion is 4.99%.

In the date of 2020-09-07, Mahjong‘s network with the most ads is Facebook and its proportion is 24.1%.

3. Top 3 Ad Creative Analysis of Mahjong

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mahjong. We can see some advertising trends.

Top 1 Ad Creative of Mahjong

Ad Details :

Headline :Aha! Mahjong crush time!

Text :

Top 2 Ad Creative of Mahjong

Ad Details :

Headline :Aha! Mahjong crush time!

Text :

Top 3 Ad Creative of Mahjong

Ad Details :

Headline :Relax & Match! ⭐⭐⭐⭐⭐

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 117 92 79
Popularity 880 712 591
Dimensions 224 x 400 400 x 224 224 x 400
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Mahjong in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Mahjong’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Mahjong, you can click the app name below to view related reports.