Mario Kart Tour Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mario Kart Tour's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mario Kart Tour.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mario Kart Tour
App Name : Mario Kart Tour
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Nintendo Co., Ltd.
Publisher : Instagram,発見王者！むしハンター,Room Temperature,BeautyPlus - Best Selfie Cam & Easy Photo Editor,أكلات سريعة بالبطاطس,Finger Car Race,Guess the biathlete 2020/2021,Médicaments Maroc (ordonnance)
Total creative ads during the time period : 242
Duration : 568
Popularity : 27,883
Check ASO Keywords of Mario Kart Tour
2. Mario Kart Tour’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mario Kart Tour in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mario Kart Tour in the recent period. As of 2021-03-16, among the Mario Kart Tour‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Mario Kart Tour's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Mario Kart Tour‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Mario Kart Tour
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mario Kart Tour. We can see some advertising trends.
Top 1 Ad Creative of Mario Kart Tour
Ad Details ：
Headline ：
Text ：Steer and drift with just one finger in new and classic Mario Kart courses. Play now! 👉 https://t.co/mMhxOmQsOH https://t.co/tPsJhEIeIY
Top 2 Ad Creative of Mario Kart Tour
Ad Details ：
Headline ：Discover the "All Spec’d Out" OnePlus 7T
Text ：The 90 Hz display makes the #OnePlus7T soooo much smoother. See what @Wired thinks of this new flagship. https://t.co/I4zstoVyPO
Top 3 Ad Creative of Mario Kart Tour
Ad Details ：
Headline ：
Text ：The 90 Hz display makes the #OnePlus7T soooo much smoother. See what @Wired thinks of this new flagship. https://t.co/I4zstoDXre https://t.co/W4WnrMKVX1
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 335 | 76 | 68 |
| Popularity | 656 | 441 | 387 |
| Dimensions | 800 x 320 | 800 x 418 | 582 x 437 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 9 | 1 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | United States,Canada,United Kingdom,Australia | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Mario Kart Tour in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free Mario Kart Tour's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mario Kart Tour, you can click the app name below to view related reports, or you can find more info in ASOTools.