Marlin - The GPS Swim Meter Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Marlin - The GPS Swim Meter's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Marlin - The GPS Swim Meter.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Marlin - The GPS Swim Meter
App Name : Marlin - The GPS Swim Meter
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Platysens
Publisher : Instagram,Facebook,Ameba
Total creative ads during the time period : 33
Duration : 494
Popularity : 31,614
Check ASO Keywords of Marlin - The GPS Swim Meter
2. Marlin - The GPS Swim Meter’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Marlin - The GPS Swim Meter in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Marlin - The GPS Swim Meter in the recent period. As of 2021-03-08, among the Marlin - The GPS Swim Meter‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, Marlin - The GPS Swim Meter's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.37%,
Audience Network's proportion is 24.88%,
Instagram's proportion is 24.88%,
Messenger's proportion is 24.88%,
's proportion is .
In the date of 2021-03-08, Marlin - The GPS Swim Meter‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Marlin - The GPS Swim Meter
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Marlin - The GPS Swim Meter. We can see some advertising trends.
Top 1 Ad Creative of Marlin - The GPS Swim Meter
Ad Details ：
Headline ：MARLINは12,000円（税別）から
Text ：プールではラップ自動計測、OWSではコースナビゲーションを骨伝導スピーカーで音声補助。水泳トレーニングのサポートデバイス。
Top 2 Ad Creative of Marlin - The GPS Swim Meter
Ad Details ：
Headline ：水泳競技用トレーニングデバイス
Text ：ゴーグル設置で利用する水泳トレーニングデバイス。ラップタイム、ストロークレート等を自動計測し水中で音声確認可能。
Top 3 Ad Creative of Marlin - The GPS Swim Meter
Ad Details ：
Headline ：水泳競技用トレーニングデバイス
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 257 | 257 | 394 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 400 | 600 x 400 | 1000 x 668 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for Marlin - The GPS Swim Meter in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Marlin - The GPS Swim Meter's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Marlin - The GPS Swim Meter, you can click the app name below to view related reports, or you can find more info in ASOTools.