Mastercool Connect Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mastercool Connect's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mastercool Connect.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mastercool Connect
App Name : Mastercool Connect
Logo：
OS : iOS
Network : Audience Network,Messenger,Facebook
Developer : Mastercool, U.S.A., Inc.
Publisher : Instagram
Total creative ads during the time period : 10
Duration : 101
Popularity : 1,373
Check ASO Keywords of Mastercool Connect
2. Mastercool Connect’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mastercool Connect in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mastercool Connect in the recent period. As of 2020-10-20, among the Mastercool Connect‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-20, Mastercool Connect's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2020-10-20, Mastercool Connect‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Mastercool Connect
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mastercool Connect. We can see some advertising trends.
Top 1 Ad Creative of Mastercool Connect
Ad Details ：
Headline ：52234-BT Digital Thermometer/Hygrometer w/ Bluetooth®
Text ：
Top 2 Ad Creative of Mastercool Connect
Ad Details ：
Headline ：52234-BT Digital Thermometer/Hygrometer w/ Bluetooth®
Text ：Mastercool’s Digital Thermometer/Hygrometer with Bluetooth® will remotely provide dry bulb temperature, wet bulb temperature and relative humidity. Shop Now!
Top 3 Ad Creative of Mastercool Connect
Ad Details ：
Headline ：New Digital Vacuum Gauge with Bluetooth®
Text ：Meet our new compact hand-held digital vacuum gauge with Bluetooth® which provides quick & accurate responses - every time!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 64 | 64 | 13 |
| Popularity | 411 | 410 | 79 |
| Dimensions | 400 x 220 | 400 x 220 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | Australia,United States,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Mastercool Connect in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Mastercool Connect's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mastercool Connect, you can click the app name below to view related reports, or you can find more info in ASOTools.