Maybank2u MY Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Maybank2u MY's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Maybank2u MY.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Maybank2u MY
App Name : Maybank2u MY
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Malayan Banking Berhad
Publisher : Instagram,Facebook,地铁跑酷 - 官方中文版,梦幻花园 (Gardenscapes),Fotor - Photo Editor&Collage,BeatTube 動画で音ゲー！,Ant Smasher
Total creative ads during the time period : 205
Duration : 1,524
Popularity : 14,388
Check ASO Keywords of Maybank2u MY
2. Maybank2u MY’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Maybank2u MY in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Maybank2u MY in the recent period. As of 2021-05-17, among the Maybank2u MY‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-17, Maybank2u MY's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-17, Maybank2u MY‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Maybank2u MY
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Maybank2u MY. We can see some advertising trends.
Top 1 Ad Creative of Maybank2u MY
Ad Details ：
Headline ：Sign up for MAE today!
Text ：Win cash with MAE e-Wallet on the #MaybankApp by playing #JewelRush! Enjoy more awesome...
Top 2 Ad Creative of Maybank2u MY
Ad Details ：
Headline ：Sign up for MAE today!
Text ：Win cash with MAE e-Wallet on the #MaybankApp by playing #JewelRush! Enjoy more awesome...
Top 3 Ad Creative of Maybank2u MY
Ad Details ：
Headline ：Sign up for Maybank QRPay
Text ：Link with any bank account.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 55 | 55 | 36 |
| Popularity | 965 | 597 | 176 |
| Dimensions | 400 x 400 | 400 x 400 | 600 x 600 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 52 | 35 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | United Kingdom,Australia,Canada,United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Maybank2u MY in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Maybank2u MY's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Maybank2u MY, you can click the app name below to view related reports, or you can find more info in ASOTools.