McDelivery PH Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the McDelivery PH's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps McDelivery PH.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of McDelivery PH
App Name : McDelivery PH
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Golden Arches Development Corporation
Publisher : Instagram,Facebook,ТЕСТ на ИМЯ. Какое у тебя должно быть имя?
Total creative ads during the time period : 268
Duration : 1,867
Popularity : 23,839
Check ASO Keywords of McDelivery PH
2. McDelivery PH’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser McDelivery PH in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of McDelivery PH in the recent period. As of 2021-05-28, among the McDelivery PH‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, McDelivery PH's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, McDelivery PH‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of McDelivery PH
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of McDelivery PH. We can see some advertising trends.
Top 1 Ad Creative of McDelivery PH
Ad Details ：
Headline ：Chill lang with the McDo App!
Text ：Oops! Walang laman ang ref? Chill ka lang while we deliver your McDo faves. Just tap the McDo App! Get the McDo PH App today on Google Play or the App Store. bit.ly/McDoPHApp
Top 2 Ad Creative of McDelivery PH
Ad Details ：
Headline ：MCDONALDS.COM.PH
Text ：McDelivery is now No-Touch for your safety. You will receive your orders without direct contact from our riders.
Top 3 Ad Creative of McDelivery PH
Ad Details ：
Headline ：McDonald's
Text ：Nasiraan man si Vancie ng sapatos sa trabaho, para sa kanya, symbol ‘to ng lahat ng napuntahan niya at pupuntahan pa. Read her full McDonald’s story here: https://mcdonalds.com.ph/press-center/vancie-jane-cubelo
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 2 | 29 | 13 |
| Popularity | 999 | 999 | 989 |
| Dimensions | 1280 x 720 | 320 x 400 | 640 x 960 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | United States,Canada,United Kingdom,Australia | Australia,Canada,United Kingdom,United States | Philippines |
| Language | English | English | Filipino |
Through the above analysis, we can see that the most effective channel for McDelivery PH in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free McDelivery PH's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to McDelivery PH, you can click the app name below to view related reports, or you can find more info in ASOTools.