Meaningful Minute Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Meaningful Minute's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Meaningful Minute.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Meaningful Minute
App Name : Meaningful Minute
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Meaningful Minute
Publisher : Instagram
Total creative ads during the time period : 9
Duration : 104
Popularity : 1,587
Check ASO Keywords of Meaningful Minute
2. Meaningful Minute’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Meaningful Minute in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Meaningful Minute in the recent period. As of 2020-09-27, among the Meaningful Minute‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-27, Meaningful Minute's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-27, Meaningful Minute‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Meaningful Minute
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Meaningful Minute. We can see some advertising trends.
Top 1 Ad Creative of Meaningful Minute
Ad Details ：
Headline ：Download the Meaningful Minute App Today
Text ：Start your day with a positive outlook on life.☀️
Enjoy inspirational videos for free on Meaningful Minute!
Top 2 Ad Creative of Meaningful Minute
Ad Details ：
Headline ：Download the Meaningful Minute App Today
Text ：Start your day with a positive outlook on life.☀️
Enjoy inspirational videos for free on Meaningful Minute!
Top 3 Ad Creative of Meaningful Minute
Ad Details ：
Headline ：Download the App for Free
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 80 | 80 | 6 |
| Popularity | 589 | 588 | 61 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Meaningful Minute in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Meaningful Minute's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Meaningful Minute, you can click the app name below to view related reports, or you can find more info in ASOTools.