Meine TUI Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Meine TUI's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Meine TUI.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Meine TUI
App Name : Meine TUI
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : TUI Deutschland GmbH
Publisher : Instagram,Facebook,Multi Level Parking Simulator,Drift Mania Championship,Gas Station: Car Parking Sim,中央天气预报-精准预报实时天气变化,Diamond Match3 - hot jewel games,Simulator Hoverboard
Total creative ads during the time period : 395
Duration : 669
Popularity : 23,425
Check ASO Keywords of Meine TUI
2. Meine TUI’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Meine TUI in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Meine TUI in the recent period. As of 2021-03-11, among the Meine TUI‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Meine TUI's the proportion of networks impressions are placed like this:
Instagram's proportion is 51.47%,
Facebook's proportion is 48.53%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, Meine TUI‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Meine TUI
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Meine TUI. We can see some advertising trends.
Top 1 Ad Creative of Meine TUI
Ad Details ：
Headline ：TUI Kinderpreis schon ab 149€
Text ：Mache den Sommer 2021 zu deinem Sommer - mit unseren fabelhaften Familienangeboten! 👨👩👧👧☀️
Top 2 Ad Creative of Meine TUI
Ad Details ：
Headline ：TUI Kinderpreis schon ab 149€
Text ：Mache den Sommer 2021 zu deinem Sommer - mit unseren fabelhaften Familienangeboten! 👨👩👧👧☀️
Top 3 Ad Creative of Meine TUI
Ad Details ：
Headline ：TUI SMILE DEALS
Text ：TUI SMILE DEALS ☀️ Grandiose Rabatte | Last Minute & Sommer 21 | Inkl. Covid-Protect
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 40 | 34 |
| Popularity | 200 | 198 | 166 |
| Dimensions | 600 x 600 | 600 x 600 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Austria,Germany,Liechtenstein | Liechtenstein,Germany,Austria | Australia,United States,United Kingdom,Canada |
| Language | German | German | English |
Through the above analysis, we can see that the most effective channel for Meine TUI in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Meine TUI's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Meine TUI, you can click the app name below to view related reports, or you can find more info in ASOTools.