Members 1st CU Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Members 1st CU Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Members 1st CU Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Members 1st CU Mobile
App Name : Members 1st CU Mobile
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Members 1st Credit Union
Publisher : Instagram,Facebook
Total creative ads during the time period : 91
Duration : 193
Popularity : 46,854
Check ASO Keywords of Members 1st CU Mobile
2. Members 1st CU Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Members 1st CU Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Members 1st CU Mobile in the recent period. As of 2021-03-14, among the Members 1st CU Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 10.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 90.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Members 1st CU Mobile's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.08%,
Messenger's proportion is 25.08%,
Audience Network's proportion is 24.92%,
Instagram's proportion is 24.92%,
's proportion is .
In the date of 2021-03-14, Members 1st CU Mobile‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Members 1st CU Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Members 1st CU Mobile. We can see some advertising trends.
Top 1 Ad Creative of Members 1st CU Mobile
Ad Details ：
Headline ：Members 1st Mobile App
Text ：With the Members 1st Mobile App, finding one of our 30,000 surcharge-free ATMs is a breeze. Download the app today and use the ATM Locator to find an ATM nearby.
Top 2 Ad Creative of Members 1st CU Mobile
Ad Details ：
Headline ：Members 1st Mobile App
Text ：With the Members 1st Mobile App, finding one of our 30,000 surcharge-free ATMs is a breeze. Download the app today and use the ATM Locator to find an ATM nearby.
Top 3 Ad Creative of Members 1st CU Mobile
Ad Details ：
Headline ：Members 1st Mobile App
Text ：With the Members 1st Mobile App, finding one of our 30,000 surcharge-free ATMs is a breeze. Download the app today and use the ATM Locator to find an ATM nearby.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 118 | 118 | 118 |
| Popularity | 860 | 860 | 859 |
| Dimensions | 600 x 600 | 338 x 600 | 600 x 320 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Members 1st CU Mobile in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Members 1st CU Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Members 1st CU Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.