MenoLife Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MenoLife's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MenoLife.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MenoLife
App Name : MenoLife
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : MenoLabs LLC.
Publisher : Instagram,Facebook,Lyrical Video Songs Status,Millionaire Australia 2020,Women Workout - Home Workout for Women Lose Weight,糖果爱消除2016单机免费 - 天天闯关点点消小游戏,开心快乐消除类宾果游戏,全民益智消消乐大全
Total creative ads during the time period : 396
Duration : 372
Popularity : 47,890
Check ASO Keywords of MenoLife
2. MenoLife’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MenoLife in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MenoLife in the recent period. As of 2021-03-14, among the MenoLife‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 23.53%, Playable Ads category's proportion is 0.0%, Image category's proportion is 76.47%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, MenoLife's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.78%,
Facebook's proportion is 25.7%,
Messenger's proportion is 24.26%,
Audience Network's proportion is 24.26%,
's proportion is .
In the date of 2021-03-14, MenoLife‘s network with the most ads is Facebook and its proportion is 26.47%.
3. Top 3 Ad Creative Analysis of MenoLife
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MenoLife. We can see some advertising trends.
Top 1 Ad Creative of MenoLife
Ad Details ：
Headline ：Built by Women for Women
Text ：* The statements made regarding these products have not been evaluated by the Food and Drug Administration. The efficacy of these products has not been confirmed by FDA-approved research. These products are not intended to diagnose, treat, cure, or prevent any disease. All information presented here is not meant as a substitute for or alternative to information from health care practitioners. Please consult your health care professional about potential interactions or other possible complications before using any product. The Federal Food, Drug, and Cosmetic Act require this notice.
Top 2 Ad Creative of MenoLife
Ad Details ：
Headline ：Built by Women for Women
Text ：* The statements made regarding these products have not been evaluated by the Food and Drug Administration. The efficacy of these products has not been confirmed by FDA-approved research. These products are not intended to diagnose, treat, cure, or prevent any disease. All information presented here is not meant as a substitute for or alternative to information from health care practitioners. Please consult your health care professional about potential interactions or other possible complications before using any product. The Federal Food, Drug, and Cosmetic Act require this notice.
Top 3 Ad Creative of MenoLife
Ad Details ：
Headline ：Menopause Symptom Relief - Built By Women
Text ：We know menopause is lonely. Who do you talk to about sweating through two sets of pajamas in a night? Who understands how our bodies start to revolt? Who else knows what it's like to fight through the same 5 lbs over and over and over again? We do. We're the women who built MenoFit. We found the researchers. We sourced the ingredients. We take these probiotics ourselves. We stand behind them. We're here for you. Because tomorrow can be better.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 285 | 285 | 270 |
| Popularity | 980 | 980 | 924 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 3 |
| Countries | United States | United States | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MenoLife in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free MenoLife's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MenoLife, you can click the app name below to view related reports, or you can find more info in ASOTools.