Merge City - idle game Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Merge City - idle game’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Merge City - idle game.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Merge City - idle game

App Name : Merge City - idle game


Merge City - idle game-SocialPeta

OS : Android

Network : Audience Network,Facebook,Instagram

Developer : Kugetech

Publisher : Blue Light Filter,BeautyPlus - Easy Photo Editor Selfie Camera,Treehouse Table,30 Day Fitness Challenge - Workout at Home,Avira Antivirus Security 2019-Antivirus AppLock,Video Locker - Hide Videos,Big Emoji - large emoji for all chat messengers

Total creative ads during the time period : 221

Duration : 399

Popularity : 91,246

2. Merge City - idle game’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Merge City - idle game in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Merge City - idle game in the recent period. As of 2020-09-07, among the Merge City - idle game‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Merge City - idle game’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 26.4%,

Instagram’s proportion is 24.81%,

Audience Network’s proportion is 24.62%,

Messenger’s proportion is 24.16%,

’s proportion is .

In the date of 2020-09-07, Merge City - idle game‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Merge City - idle game

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Merge City - idle game. We can see some advertising trends.

Top 1 Ad Creative of Merge City - idle game

Ad Details :

Headline :Create Dream City To Win More

Text :

Top 2 Ad Creative of Merge City - idle game

Ad Details :

Headline :Create Dream City To Win More

Text :

Top 3 Ad Creative of Merge City - idle game

Ad Details :

Headline :Create Dream City To Win More

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 290 286 313
Popularity 999 999 999
Dimensions 320 x 400 320 x 400 400 x 400
Creative Type Video Video Video
Network Messenger Audience Network Facebook
Related Ads 1 1 1
Countries Lithuania,Australia,Ghana,Cape Verde,Brazil,Central African,Niger,Togo,New Zealand,Saudi Arabia,Albania,India,Bolivia,Qatar,Thailand New Zealand,Brazil,Lithuania,Qatar,Australia,Ghana,Bolivia,Thailand,Togo,Niger,Cape Verde,India,Central African,Albania,Saudi Arabia Trinidad and Tobago,New Zealand,Brazil,Ghana,Qatar,Australia,Lithuania,Thailand,Bolivia,Togo,Niger,Cape Verde,India,Central African,Albania
Language English English English

Through the above analysis, we can see that the most effective channel for Merge City - idle game in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free Merge City - idle game’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Merge City - idle game, you can click the app name below to view related reports.