Metallica Competitive Intelligence|Ad Analysis by SocialPeta

Metallica Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Metallica's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Metallica.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Metallica

App Name : Metallica

Logo

Metallica-SocialPeta

OS : iOS

Network : Twitter,Facebook

Developer : Black Sun Productions, LLC

Publisher :

Total creative ads during the time period : 5

Duration : 44

Popularity : 453

Check ASO Keywords of Metallica

2. Metallica’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Metallica in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Metallica in the recent period. As of 2020-08-30, among the Metallica‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Metallica's the proportion of networks impressions are placed like this:

Twitter's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2020-08-30, Metallica‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Metallica

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Metallica. We can see some advertising trends.

Top 1 Ad Creative of Metallica

Ad Details :

Headline :Pre-order Metallica's 'S&M2' today.

Text :S&M2 arrives on August 28! On August 28, experience the concert event of the year, at home and better than ever! S&M2 is available for pre-order now. Fifth Members save 20%!

Top 2 Ad Creative of Metallica

Ad Details :

Headline :Pre-order Metallica's 'S&M2' today.

Text :S&M2 arrives on August 28! On August 28, experience the concert event of the year, at home and better than ever! S&M2 is available for pre-order now. Fifth Members save 20%!

Top 3 Ad Creative of Metallica

Ad Details :

Headline :Metallica - S&M2

Text :Pre-order now.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 29 29 10
Popularity 132 128 71
Dimensions 720 x 720 800 x 800 400 x 400
Creative Type Video Image Video
Network Twitter Twitter Facebook
Related Ads 1 1 1
Countries United States,Canada,Australia,United Kingdom United States,Canada,Australia,United Kingdom United States
Language English English English

Through the above analysis, we can see that the most effective channel for Metallica in recent advertising is Twitter, and the main creative type is Video.

In conclusion: The above is a free Metallica's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Metallica, you can click the app name below to view related reports, or you can find more info in ASOTools.