Metrum Community Credit Union Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Metrum Community Credit Union's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Metrum Community Credit Union.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Metrum Community Credit Union
App Name : Metrum Community Credit Union
Logo：
OS : Android
Network : Facebook
Developer : Metrum Community Credit Union
Publisher : Facebook
Total creative ads during the time period : 8
Duration : 344
Popularity : 1,591
Check ASO Keywords of Metrum Community Credit Union
2. Metrum Community Credit Union’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Metrum Community Credit Union in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Metrum Community Credit Union in the recent period. As of 2021-03-11, among the Metrum Community Credit Union‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Metrum Community Credit Union's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, Metrum Community Credit Union‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Metrum Community Credit Union
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Metrum Community Credit Union. We can see some advertising trends.
Top 1 Ad Creative of Metrum Community Credit Union
Ad Details ：
Headline ：The equity in your home can work for you
Text ：Put your home equity to work
Top 2 Ad Creative of Metrum Community Credit Union
Ad Details ：
Headline ：Get a great rate and pay no transfer fee!
Text ：Apply today @ https://metrumcu.org/2021-balance-transfer/
Top 3 Ad Creative of Metrum Community Credit Union
Ad Details ：
Headline ：1% Cash Back with a MCCU VISA Credit Card
Text ：MCCU’s VISA Credit Card offers a great rate is paying cash back for the holidays!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 132 | 62 | 4 |
| Popularity | 902 | 373 | 58 |
| Dimensions | 851 x 319 | 600 x 314 | 628 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States,United Kingdom,Australia,Canada | Australia,Canada,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Metrum Community Credit Union in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Metrum Community Credit Union's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Metrum Community Credit Union, you can click the app name below to view related reports, or you can find more info in ASOTools.