Migros – Einkaufen & Sparen Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Migros – Einkaufen & Sparen's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Migros – Einkaufen & Sparen.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Migros – Einkaufen & Sparen
App Name : Migros – Einkaufen & Sparen
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Migros
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Total creative ads during the time period : 78
Duration : 1,037
Popularity : 3,712
Check ASO Keywords of Migros – Einkaufen & Sparen
2. Migros – Einkaufen & Sparen’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Migros – Einkaufen & Sparen in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Migros – Einkaufen & Sparen in the recent period. As of 2021-05-27, among the Migros – Einkaufen & Sparen‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Migros – Einkaufen & Sparen's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Migros – Einkaufen & Sparen‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Migros – Einkaufen & Sparen
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Migros – Einkaufen & Sparen. We can see some advertising trends.
Top 1 Ad Creative of Migros – Einkaufen & Sparen
Ad Details ：
Headline ：Migros
Text ：www.migros.ch
Top 2 Ad Creative of Migros – Einkaufen & Sparen
Ad Details ：
Headline ：Il gioco da fare in casa o all'aperto
Text ：Uova, uova e ancora uova! Raccogli nel nostro gioco di Pasqua più uova bonus possibili senza far cadere il tuo uovo dal cucchiaio.
Top 3 Ad Creative of Migros – Einkaufen & Sparen
Ad Details ：
Headline ：Migros
Text ：migros.ch
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 17 | 15 | 14 |
| Popularity | 93 | 85 | 84 |
| Dimensions | 300 x 60 | 600 x 314 | 300 x 60 |
| Creative Type | Image | Image | Image |
| Network | YouTube | YouTube | |
| Related Ads | 1 | 1 | 1 |
| Countries | Egypt | Italy,San Marino | Poland |
| Language | Polish | Italian | Polish |
Through the above analysis, we can see that the most effective channel for Migros – Einkaufen & Sparen in recent advertising is YouTube, and the main creative type is Image.
In conclusion: The above is a free Migros – Einkaufen & Sparen's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Migros – Einkaufen & Sparen, you can click the app name below to view related reports, or you can find more info in ASOTools.