Minha Omint Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Minha Omint's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Minha Omint.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Minha Omint
App Name : Minha Omint
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Omint Serviços de Saúde Ltda
Publisher : Instagram,Facebook,Escape from Okinawa,MySQL QueryDB Client,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),Self Defense
Total creative ads during the time period : 86
Duration : 632
Popularity : 52,964
Check ASO Keywords of Minha Omint
2. Minha Omint’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Minha Omint in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Minha Omint in the recent period. As of 2021-02-27, among the Minha Omint‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-27, Minha Omint's the proportion of networks impressions are placed like this:
Instagram's proportion is 29.99%,
Facebook's proportion is 25.02%,
Messenger's proportion is 24.95%,
Audience Network's proportion is 20.04%,
's proportion is .
In the date of 2021-02-27, Minha Omint‘s network with the most ads is Instagram and its proportion is 29.63%.
3. Top 3 Ad Creative Analysis of Minha Omint
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Minha Omint. We can see some advertising trends.
Top 1 Ad Creative of Minha Omint
Ad Details ：
Headline ：Coronavírus | Dr. Miguel Cendoroglo Neto
Text ：Dr. Miguel Cendoroglo Neto, Diretor Médico do Hospital Israelita Albert Einstein, aponta neste vídeo que um dos motivos para o novo coronavírus se espalhar rapidamente é a baixa imunidade das pessoas. Por isso, é essencial ter cuidado com a própria saúde, manter os hábitos de higiene e alimentação saudável. Profissionais da área da saúde devem ter atenção redobrada e não se ausentar do trabalho para que o sistema de saúde brasileiro possa atender à demanda. Lembre-se: as orientações podem mudar a qualquer momento conforme a evolução do vírus. Acompanhe as informações dos órgãos oficiais e de instituições confiáveis. Antes de ir até um hospital, clientes dos planos Omint podem receber orientação médica por telemedicina e telefone. Basta acessar o portal Minha Omint [https://www.omint.com.br/minha-omint] ou ligar para 0800 726 4001
Top 2 Ad Creative of Minha Omint
Ad Details ：
Headline ：Planos Médicos Omint com condições especiais.
Text ：Planos de Saúde Omint são perfeitos para qualquer tipo de negócio. Inclusive para o do seu cliente.
Top 3 Ad Creative of Minha Omint
Ad Details ：
Headline ：Planos Médicos Omint.
Text ：A Omint oferece soluções em planos médicos para qualquer tipo de negócio. Inclusive o do seu cliente.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 142 | 142 |
| Popularity | 950 | 935 | 935 |
| Dimensions | 1280 x 720 | 600 x 600 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Portugal,Angola,Brazil | Angola,Portugal,Brazil | Portugal,Angola,Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Minha Omint in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Minha Omint's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Minha Omint, you can click the app name below to view related reports, or you can find more info in ASOTools.