Mir Pay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mir Pay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mir Pay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mir Pay
App Name : Mir Pay
Logo：
OS : Android
Network : Google Ads(Admob),Instagram,Facebook
Developer : NSPK
Publisher : Instagram,Cake with Name and Photo - Birthday Cake Maker,製作彩虹蛋糕 - 好玩的生日蛋糕做飯遊戲,clothes tailor game,Diamond Zipper Lock Screen,Police Car Gangster Escape Sim,Nodi Vigili del Fuoco,LED Torch Light - Flashlight
Total creative ads during the time period : 25
Duration : 141
Popularity : 3,656
Check ASO Keywords of Mir Pay
2. Mir Pay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mir Pay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mir Pay in the recent period. As of 2020-12-30, among the Mir Pay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-30, Mir Pay's the proportion of networks impressions are placed like this:
Facebook's proportion is 94.94%,
Instagram's proportion is 5.06%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-30, Mir Pay‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Mir Pay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mir Pay. We can see some advertising trends.
Top 1 Ad Creative of Mir Pay
Ad Details ：
Headline ：Приложение Mir Pay
Text ：Скачивайте приложение Mir Pay и оплачивайте покупки смартфоном в одно касание!
Top 2 Ad Creative of Mir Pay
Ad Details ：
Headline ：Приложение Mir Pay
Text ：Скачивайте приложение Mir Pay и оплачивайте покупки смартфоном в одно касание!
Top 3 Ad Creative of Mir Pay
Ad Details ：
Headline ：Приложение Mir Pay
Text ：Скачивайте приложение Mir Pay и оплачивайте покупки смартфоном в одно касание!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 71 | 71 | 71 |
| Popularity | 467 | 467 | 465 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Russia | Russia | Russia |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Mir Pay in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Mir Pay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mir Pay, you can click the app name below to view related reports, or you can find more info in ASOTools.