MiracleGro Twelve Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MiracleGro Twelve's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MiracleGro Twelve.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MiracleGro Twelve
App Name : MiracleGro Twelve
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : The Scotts Miracle-Gro Company
Publisher : 地铁跑酷 - 官方中文版,Photo Editor & Pic Collage - Sweet Selfie Camera,30 Day Fitness Challenge - Workout at Home,MakeupPlus - Virtual Makeup,Avira Antivirus 2020 - Virus Cleaner & VPN,Virus Cleaner 2019 - Antivirus, Cleaner Booster,Blue Light Filter - Night Mode, Night Shift,HuffPost - News & Politics
Total creative ads during the time period : 55
Duration : 448
Popularity : 11,008
Check ASO Keywords of MiracleGro Twelve
2. MiracleGro Twelve’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MiracleGro Twelve in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MiracleGro Twelve in the recent period. As of 2020-08-11, among the MiracleGro Twelve‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-11, MiracleGro Twelve's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-11, MiracleGro Twelve‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of MiracleGro Twelve
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MiracleGro Twelve. We can see some advertising trends.
Top 1 Ad Creative of MiracleGro Twelve
Ad Details ：
Headline ：A fresh take on indoor gardening
Text ：Missed the outdoor gardening season? Don’t worry. Grow hydroponically all year with the Miracle-Gro Twelve Indoor Growing System. Just check out the kale Mae Elizabeth grew in her living room.
Top 2 Ad Creative of MiracleGro Twelve
Ad Details ：
Headline ：A fresh take on indoor gardening
Text ：Miracle-Gro®Twelveᵀᴹ Indoor Growing System
Top 3 Ad Creative of MiracleGro Twelve
Ad Details ：
Headline ：A fresh take on indoor gardening
Text ：Miracle-Gro®Twelveᵀᴹ Indoor Growing System
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 348 | 144 | 144 |
| Popularity | 968 | 943 | 942 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 51 | 1 | 1 |
| Countries | United States | United States | |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for MiracleGro Twelve in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free MiracleGro Twelve's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MiracleGro Twelve, you can click the app name below to view related reports, or you can find more info in ASOTools.