Moments: Choose Your Story Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Moments: Choose Your Story's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Moments: Choose Your Story.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Moments: Choose Your Story
App Name : Moments: Choose Your Story
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : STARDUST
Publisher : Instagram,Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,USA Weather forecast,SHAREit - Transfer & Share,Text Free: WiFi Calling App ,TalkU Free Calls +Free Texting +International Call,Video Collage Maker
Total creative ads during the time period : 7,249
Duration : 1,054
Popularity : 676,720
Check ASO Keywords of Moments: Choose Your Story
2. Moments: Choose Your Story’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Moments: Choose Your Story in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Moments: Choose Your Story in the recent period. As of 2021-03-15, among the Moments: Choose Your Story‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Moments: Choose Your Story's the proportion of networks impressions are placed like this:
Messenger's proportion is 28.7%,
Facebook's proportion is 20.93%,
Audience Network's proportion is 20.8%,
Instagram's proportion is 20.8%,
Google Ads(Admob)'s proportion is 8.78%.
In the date of 2021-03-15, Moments: Choose Your Story‘s network with the most ads is Google Ads(Admob) and its proportion is 20.0%.
3. Top 3 Ad Creative Analysis of Moments: Choose Your Story
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Moments: Choose Your Story. We can see some advertising trends.
Top 1 Ad Creative of Moments: Choose Your Story
Ad Details ：
Headline ：
Text ：Follow your heart, and discover who you truly are.
Play a role & Choose your own story
Will you find love in the last chapter?🤔🤔
#story #lovegame #rpg #game #free
Top 2 Ad Creative of Moments: Choose Your Story
Ad Details ：
Headline ：Game for ADULT ➡ ➡ ➡
Text ：#mobilegame #free #fun #lovestory ❤️ A wonderful【NEW】story ❤️ Taboo Love ❤️ Come play? (Yes) / (No) ★★★★☆ 4.8
Top 3 Ad Creative of Moments: Choose Your Story
Ad Details ：
Headline ：
Text ：Acoide COVID-19 but play more!❤️
Find your true love in MOMENTS!😍
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 200 | 313 | 355 |
| Popularity | 993 | 983 | 977 |
| Dimensions | 320 x 400 | 400 x 400 | |
| Creative Type | Video | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 2 | 3 |
| Countries | French Guiana,Greece,Poland,Hong Kong,Italy,Colombia | Israel,Korea,Vietnam,Canada,Poland,Mexico,Australia,Philippines,Saudi Arabia,Bahrian,Austria,Qatar,Slovak,Japan,Lebanon,Italy,Chile,Ukraine,Germany,France | Netherlands,Singapore,Germany,Australia,United States,Hong Kong,Canada,Denmark,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Moments: Choose Your Story in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Moments: Choose Your Story's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Moments: Choose Your Story, you can click the app name below to view related reports, or you can find more info in ASOTools.