MTN MoMo SA Competitive Intelligence|Ad Analysis by SocialPeta

MTN MoMo SA Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the MTN MoMo SA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MTN MoMo SA.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of MTN MoMo SA

App Name : MTN MoMo SA

Logo

MTN MoMo SA-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : MTN South Africa

Publisher : Instagram,Facebook,Blue Light Filter - Night Mode, Night Shift,Korean Food Recipes - 10k Recipes,Polaris Office - Free Docs, Sheets, Slides + PDF,7 Minute Workout,30 Day Fitness Challenge - Workout at Home

Total creative ads during the time period : 704

Duration : 423

Popularity : 78,379

Check ASO Keywords of MTN MoMo SA

2. MTN MoMo SA’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MTN MoMo SA in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of MTN MoMo SA in the recent period. As of 2021-05-20, among the MTN MoMo SA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 50.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, MTN MoMo SA's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.49%,

Audience Network's proportion is 33.46%,

Instagram's proportion is 33.05%,

's proportion is ,

's proportion is .

In the date of 2021-05-20, MTN MoMo SA‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of MTN MoMo SA

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MTN MoMo SA. We can see some advertising trends.

Top 1 Ad Creative of MTN MoMo SA

Ad Details :

Headline :MTN MoMo SA

Text :Get more data for your 15 bucks, dial *120*151# or download the MTN MoMo app to get 1GB*. #WeGoodTogether, #EverywhereYouGo. *T&C apply

Top 2 Ad Creative of MTN MoMo SA

Ad Details :

Headline :MoMo

Text :

Top 3 Ad Creative of MTN MoMo SA

Ad Details :

Headline :Top up data and more | Get the MTN MoMo app

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 155 86 72
Popularity 885 649 506
Dimensions 1080 x 1080 1080 x 1080 400 x 224
Creative Type Image Image Video
Network Facebook Messenger Messenger
Related Ads 3 1 1
Countries South Africa South Africa South Africa
Language English NA English

Through the above analysis, we can see that the most effective channel for MTN MoMo SA in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free MTN MoMo SA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to MTN MoMo SA, you can click the app name below to view related reports, or you can find more info in ASOTools.