Muse: Meditation & Sleep Assistant Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Muse: Meditation & Sleep Assistant's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Muse: Meditation & Sleep Assistant.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Muse: Meditation & Sleep Assistant
App Name : Muse: Meditation & Sleep Assistant
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : InteraXon
Publisher : Instagram,Facebook,Light Bible: Daily Verses, Prayer, Audio Bible,公主的服装店 - 儿童小游戏免费,30 Day Fitness Challenge - Workout at Home,BeautyPlus - Best Selfie Cam & Easy Photo Editor
Total creative ads during the time period : 1,022
Duration : 914
Popularity : 107,466
Check ASO Keywords of Muse: Meditation & Sleep Assistant
2. Muse: Meditation & Sleep Assistant’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Muse: Meditation & Sleep Assistant in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Muse: Meditation & Sleep Assistant in the recent period. As of 2021-03-14, among the Muse: Meditation & Sleep Assistant‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 68.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 24.0%, Carousel category's proportion is 8.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Muse: Meditation & Sleep Assistant's the proportion of networks impressions are placed like this:
Messenger's proportion is 27.1%,
Instagram's proportion is 26.54%,
Facebook's proportion is 24.18%,
Audience Network's proportion is 22.18%,
's proportion is .
In the date of 2021-03-14, Muse: Meditation & Sleep Assistant‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Muse: Meditation & Sleep Assistant
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Muse: Meditation & Sleep Assistant. We can see some advertising trends.
Top 1 Ad Creative of Muse: Meditation & Sleep Assistant
Ad Details ：
Headline ：Muse
Text ：Get lost in an enchanted forest or an underwater world with our all-new Go-to-Sleep Journeys! Shut off your busy mind and enjoy a restful sleep with the Muse S.
Top 2 Ad Creative of Muse: Meditation & Sleep Assistant
Ad Details ：
Headline ：Neurofeedback changes everything
Text ：100+ ⭐⭐⭐⭐⭐Reviews
Top 3 Ad Creative of Muse: Meditation & Sleep Assistant
Ad Details ：
Headline ：Neurofeedback changes everything
Text ：100+ ⭐⭐⭐⭐⭐Reviews
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 148 | 304 | 304 |
| Popularity | 965 | 945 | 942 |
| Dimensions | 640 x 640 | 400 x 400 | 400 x 400 |
| Creative Type | Image | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 6 | 6 |
| Countries | United States,United Kingdom,Canada,Australia | United Kingdom,Australia,United States,Canada,South Africa | United Kingdom,Australia,United States,Canada,South Africa |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Muse: Meditation & Sleep Assistant in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Muse: Meditation & Sleep Assistant's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Muse: Meditation & Sleep Assistant, you can click the app name below to view related reports, or you can find more info in ASOTools.