My Airtel Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Airtel's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Airtel.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Airtel
App Name : My Airtel
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Airtel Africa
Publisher : Instagram,Facebook,Athavan News,Blue Light Filter - Night Mode, Night Shift,7 Minute Workout,⭐ Lionel Messi Wallpaper HD
Total creative ads during the time period : 614
Duration : 566
Popularity : 121,795
Check ASO Keywords of My Airtel
2. My Airtel’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Airtel in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Airtel in the recent period. As of 2021-03-16, among the My Airtel‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, My Airtel's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, My Airtel‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of My Airtel
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Airtel. We can see some advertising trends.
Top 1 Ad Creative of My Airtel
Ad Details ：
Headline ：My Airtel
Text ：Get more done on My Airtel App. It's fast and convenient. Get others to download the App and you will get rewarded.
Top 2 Ad Creative of My Airtel
Ad Details ：
Headline ：
Text ：La vraie 4G c’est chez nous. Change GRATUITEMENT ta SIM 3G par une SIM 4G et reçois automatiquement 10 Go d’internet. #Soyonsprudents #AirtelCongo #SIMSWAP
Top 3 Ad Creative of My Airtel
Ad Details ：
Headline ：Téléchargez l'application My Airtel dès maintenant
Text ：Be namana be ve ianao ? Mahazoa ary BONUS DATA BE ! 🤩 Tsindrio ny “Recommandez” ao @ My Airtel App ! ✨Mahazo 50 Mo ianao isaky ny misy contact maka io application io @ kaodinao. ✨Ny namanao kosa mahazo 200Mo rehefa maka ny My Airtel App @ kaodinao. Alaivo @ findainao ny application "My Airtel" : https://airtelafrica.onelink.me/cGyr/FB Alaivo ny My Airtel App ! Lazao ihany koa ny namanao !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 24 | 12 | 140 |
| Popularity | 995 | 962 | 908 |
| Dimensions | 720 x 720 | 720 x 720 | 2048 x 2048 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 14 |
| Countries | United Kingdom,Canada,United States,Australia | Switzerland,Congo,Belgium,France,Central African,Monaco,Luxembourg | Madagascar |
| Language | English | French | English |
Through the above analysis, we can see that the most effective channel for My Airtel in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free My Airtel's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Airtel, you can click the app name below to view related reports, or you can find more info in ASOTools.