My Airtel Africa Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Airtel Africa's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Airtel Africa.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Airtel Africa
App Name : My Airtel Africa
Logo：
OS : iOS
Network : Instagram,Facebook,Twitter
Developer : Airtel Africa
Publisher : Instagram,Selfiest - selfie foto filtros,Bestie最美自拍-美妆少女潮系美颜P图相机,Fotor - Photo Editor&Collage,Scan & Translate+ Text grabber,MakeupPlus - Virtual Makeup,TopBuzz: Notícias,Vídeos, GIFs,MySQL QueryDB Client
Total creative ads during the time period : 53
Duration : 392
Popularity : 3,894
Check ASO Keywords of My Airtel Africa
2. My Airtel Africa’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Airtel Africa in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Airtel Africa in the recent period. As of 2020-12-31, among the My Airtel Africa‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-31, My Airtel Africa's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.29%,
Audience Network's proportion is 23.9%,
Instagram's proportion is 23.9%,
Messenger's proportion is 23.9%,
's proportion is .
In the date of 2020-12-31, My Airtel Africa‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of My Airtel Africa
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Airtel Africa. We can see some advertising trends.
Top 1 Ad Creative of My Airtel Africa
Ad Details ：
Headline ：صور اليوميات
Text ：Piga kazi ukiwa nyumbani kwa kuunganishwa na Airtel 4G Pocket WiFi yenye uwezo wa kuunganisha hadi watu 10 huku ukinunua bando kwenye My Airtel App. Agiza tukuletee ulipo bure kwa kupiga simu namba 0694 200 200. #4GPocketWiFi #KuwaMakiniBakiSalama #Airtel
Top 2 Ad Creative of My Airtel Africa
Ad Details ：
Headline ：Airtel Gabon
Text ：Grâce à la 4G Pocket Wifi, travaillez de chez vous et bénéficiez en plus de 15Go offerts et de 100% Bonus sur tous vos forfaits pendant 3 mois. Découvrez les services d'Airtel en téléchargeant gratuitement MyAirtel sur le lien http://onelink.to/xe95pu #Restezchezvous #MyAirtel
Top 3 Ad Creative of My Airtel Africa
Ad Details ：
Headline ：Airtel Gabon
Text ：Grâce à la 4G Pocket Wifi, travaillez de chez vous et bénéficiez en plus de 15Go offerts et de 100% Bonus sur tous vos forfaits pendant 3 mois. Découvrez les services d'Airtel en téléchargeant gratuitement MyAirtel sur le lien http://onelink.to/xe95pu #Restezchezvous #MyAirtel
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 5 | 17 | 11 |
| Popularity | 283 | 180 | 136 |
| Dimensions | 720 x 720 | 960 x 957 | 960 x 957 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Gabon | Gabon | |
| Language | NA | French | French |
Through the above analysis, we can see that the most effective channel for My Airtel Africa in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free My Airtel Africa's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Airtel Africa, you can click the app name below to view related reports, or you can find more info in ASOTools.