My CU Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the My CU’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My CU.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of My CU

App Name : My CU


My CU-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Vodafone-Panafon S.A.

Publisher : Jewel Legend - Jewel Games,地铁跑酷 - 官方中文版,Alarm Clock,Video Editor Video Maker - InShot,USA Weather forecast,Treehouse Table,Video Collage Maker,Big Emoji - large emoji for all chat messengers

Total creative ads during the time period : 137

Duration : 658

Popularity : 7,609

2. My CU’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser My CU in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of My CU in the recent period. As of 2020-09-07, among the My CU‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, My CU’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, My CU‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of My CU

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My CU. We can see some advertising trends.

Top 1 Ad Creative of My CU

Ad Details :

Headline :CU AROUND efood Student Offer

Text :

Top 2 Ad Creative of My CU

Ad Details :

Headline :GIVE YOUR +1

Text :Το CU Around σου δίνει την ευκαιρία να προσφέρεις σε ανθρώπους που το έχουν ανάγκη μέσα από τη φιλανθρωπική δράση Give Your +1.

Top 3 Ad Creative of My CU

Ad Details :

Headline :Vodafone CU

Text :Διακοπές χωρίς βουτιές, κινητό χωρίς GBs! Χτύπα τη ΝΕΑ καλοκαιρινή προσφορά και πάρε 8GB για 30 ημέρες με 8,5€. Μπες στο MY CU APP, ενεργοποίησέ τη και ξεκίνα να μοιράζεσαι ξέγνοιαστα τις καλοκαιρινές σου εμπειρίες.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 29 63 50
Popularity 139 101 96
Dimensions 400 x 400 1080 x 1080 629 x 629
Creative Type Video Video Image
Network Facebook Facebook Facebook
Related Ads 1 8 11
Countries United States,Australia,United Kingdom,Canada Greece,Cyprus Greece
Language English NA NA

Through the above analysis, we can see that the most effective channel for My CU in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free My CU’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to My CU, you can click the app name below to view related reports.