My Newark Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Newark's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Newark.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Newark
App Name : My Newark
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Accela Inc.
Publisher : Facebook,Instagram
Total creative ads during the time period : 11
Duration : 730
Popularity : 9,326
Check ASO Keywords of My Newark
2. My Newark’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Newark in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Newark in the recent period. As of 2020-10-28, among the My Newark‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-28, My Newark's the proportion of networks impressions are placed like this:
Facebook's proportion is 81.72%,
Instagram's proportion is 18.28%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-28, My Newark‘s network with the most ads is Facebook and its proportion is 80.0%.
3. Top 3 Ad Creative Analysis of My Newark
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Newark. We can see some advertising trends.
Top 1 Ad Creative of My Newark
Ad Details ：
Headline ：News: MAYOR BARAKA IMPLEMENTS YEAR-ROUND HOMELESS SHELTERS
Text ：City funds seven year-round homeless shelters beginning November 1
Top 2 Ad Creative of My Newark
Ad Details ：
Headline ：State of Water Kareem Adeem Pipe Demonstration
Text ：Do you know what kind of pipe is commonly used to supply water to your home, business, or apartment building?
Top 3 Ad Creative of My Newark
Ad Details ：
Headline ：
Text ：We're the only city in the state of NJ that has a plan to fix every lead service line in the city without cost to the resident at all... you won't see it on your taxes and you won't see it on your water bill...Newark is leading the way on those things... Listen to Ras in 60 NOW! https://bit.ly/2mrBsoz
#Rasin60
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 724 | 386 | 371 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1543 x 1030 | 400 x 224 | 400 x 400 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for My Newark in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free My Newark's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Newark, you can click the app name below to view related reports, or you can find more info in ASOTools.