My Spa Resort Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Spa Resort's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Spa Resort.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Spa Resort
App Name : My Spa Resort
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Cherrypick Games S.A.
Publisher : Instagram,PhotoGrid Video Collage maker,Fotor - Photo Editor&Collage,HuffPost - News & Politics,地铁跑酷 - 官方中文版,MySQL QueryDB Client,VoiceTube - Learn English,我的安吉拉
Total creative ads during the time period : 121
Duration : 894
Popularity : 26,806
Check ASO Keywords of My Spa Resort
2. My Spa Resort’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Spa Resort in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Spa Resort in the recent period. As of 2021-03-12, among the My Spa Resort‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, My Spa Resort's the proportion of networks impressions are placed like this:
Facebook's proportion is 35.29%,
Instagram's proportion is 27.89%,
Audience Network's proportion is 18.41%,
Messenger's proportion is 18.41%,
's proportion is .
In the date of 2021-03-12, My Spa Resort‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of My Spa Resort
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Spa Resort. We can see some advertising trends.
Top 1 Ad Creative of My Spa Resort
Ad Details ：
Headline ：
Text ：Your own beauty village. Produce and trade cosmetics. VIPs. Concierge and much more!
Top 2 Ad Creative of My Spa Resort
Ad Details ：
Headline ：
Text ：Build and decorate your own SPA Resort. Produce unique cosmetics. Trade with other players.
Top 3 Ad Creative of My Spa Resort
Ad Details ：
Headline ：
Text ：Your own beauty village. Produce and trade cosmetics. VIPs. Concierge and much more!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 96 | 96 |
| Popularity | 784 | 781 | 779 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Indonesia,United Kingdom,United States,Germany,Australia | Germany,Indonesia,United States,Australia,United Kingdom | United Kingdom,Indonesia,Germany,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for My Spa Resort in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free My Spa Resort's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Spa Resort, you can click the app name below to view related reports, or you can find more info in ASOTools.