My Verisure Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Verisure's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Verisure.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Verisure
App Name : My Verisure
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Securitas Direct - Verisure
Publisher : Instagram,Facebook,PM Formulas (PMP exam prep),Bible Study - Study The Bible By Topic,Korean Food Recipes - 10k Recipes,FLIGHTS: London Gatwick Airport
Total creative ads during the time period : 252
Duration : 750
Popularity : 23,489
Check ASO Keywords of My Verisure
2. My Verisure’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Verisure in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Verisure in the recent period. As of 2021-05-20, among the My Verisure‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, My Verisure's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.08%,
Instagram's proportion is 25.08%,
Messenger's proportion is 25.08%,
Facebook's proportion is 24.76%,
's proportion is .
In the date of 2021-05-20, My Verisure‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of My Verisure
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Verisure. We can see some advertising trends.
Top 1 Ad Creative of My Verisure
Ad Details ：
Headline ：Verisure Smart Alarms
Text ：Innovative smart alarm system for homes with 24/7 monitoring and the fastest response...
Top 2 Ad Creative of My Verisure
Ad Details ：
Headline ：Verisure Smart Alarms
Text ：Over 3 Million Customers
Top 3 Ad Creative of My Verisure
Ad Details ：
Headline ：Alarm for home | Verisure | Page not found
Text ：Security Alarm deal, money OFF + FREE Arlo Doorbell if you sign up today
Don't miss the opportunity!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 284 | 161 | 109 |
| Popularity | 702 | 660 | 598 |
| Dimensions | 400 x 400 | 400 x 400 | 300 x 250 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 38 | 2 | 2 |
| Countries | Canada,United Kingdom,Australia,United States | United Kingdom | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for My Verisure in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free My Verisure's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Verisure, you can click the app name below to view related reports, or you can find more info in ASOTools.