myENV Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the myENV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps myENV.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of myENV

App Name : myENV

Logo

myENV-SocialPeta

OS : Android

Network : Twitter,Instagram,Facebook

Developer : National Environment Agency

Publisher : Instagram

Total creative ads during the time period : 83

Duration : 2,291

Popularity : 4,353

Check ASO Keywords of myENV

2. myENV’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser myENV in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of myENV in the recent period. As of 2021-01-19, among the myENV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-19, myENV's the proportion of networks impressions are placed like this:

Twitter's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-01-19, myENV‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of myENV

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of myENV. We can see some advertising trends.

Top 1 Ad Creative of myENV

Ad Details :

Headline :Clean & Green Singapore

Text :Do you know of any potential nominees for the EcoFriend Awards? They could be your colleague, teacher or student, or a dedicated volunteer who has devoted time and effort to safeguard our environment. Recognize and nominate individuals who have contributed to our Clean and Green Singapore at go.gov.sg/efa2020

Top 2 Ad Creative of myENV

Ad Details :

Headline :

Text :What are your food cravings this family Sunday? If you’re tabao-ing this yummy hawker delicacy from #OurHawkerCentres, don’t forget to #BringYourOwn container! #OurHawkerCulture https://t.co/mSbtG4Q2Xc

Top 3 Ad Creative of myENV

Ad Details :

Headline :NEA Stop Dengue Now

Text :Even a 20¢-sized drop of water can breed danger to your family. Remove stagnant water at home to keep your family safe #MozzieWipeout

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 22 8 4
Popularity 84 64 57
Dimensions 640 x 360 1200 x 628 640 x 640
Creative Type Video Image Image
Network Instagram Twitter Instagram
Related Ads 2 1 1
Countries United States,Australia,Canada,United Kingdom United States,Canada,United Kingdom,Australia Australia,Canada,United States,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for myENV in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free myENV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to myENV, you can click the app name below to view related reports, or you can find more info in ASOTools.