MYER one Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MYER one's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MYER one.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MYER one
App Name : MYER one
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Myer
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,YouCam Nails - Manicure Salon for Custom Nail Art,TopBuzz: Notícias,Vídeos, GIFs,儿童圣诞节游戏- 装扮圣诞树、做圣诞老人冰雕
Total creative ads during the time period : 980
Duration : 712
Popularity : 70,373
Check ASO Keywords of MYER one
2. MYER one’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MYER one in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MYER one in the recent period. As of 2021-03-16, among the MYER one‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, MYER one's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, MYER one‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of MYER one
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MYER one. We can see some advertising trends.
Top 1 Ad Creative of MYER one
Ad Details ：
Headline ：Discover In Store Now
Text ：The new Fusion d'Issey by Issey Miyake. Shop in-store now at Myer and receive your exclusive gift with your purchase.
Top 2 Ad Creative of MYER one
Ad Details ：
Headline ：narciso rodriguez
Text ：A fragrance that expresses a new, confident feminity: NARCISO eau de parfum Ambrée.
Top 3 Ad Creative of MYER one
Ad Details ：
Headline ：narciso rodriguez
Text ：A fragrance that expresses a new, confident feminity: NARCISO eau de parfum Ambrée.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 69 | 63 | 63 |
| Popularity | 452 | 387 | 386 |
| Dimensions | 1080 x 1080 | 2000 x 2000 | 2000 x 2000 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | French | French |
Through the above analysis, we can see that the most effective channel for MYER one in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free MYER one's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MYER one, you can click the app name below to view related reports, or you can find more info in ASOTools.