MyFitnessFirst Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MyFitnessFirst's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MyFitnessFirst.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MyFitnessFirst
App Name : MyFitnessFirst
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Fisikal Ltd
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free)
Total creative ads during the time period : 135
Duration : 418
Popularity : 7,547
Check ASO Keywords of MyFitnessFirst
2. MyFitnessFirst’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MyFitnessFirst in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MyFitnessFirst in the recent period. As of 2021-05-28, among the MyFitnessFirst‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, MyFitnessFirst's the proportion of networks impressions are placed like this:
Facebook's proportion is 53.01%,
Instagram's proportion is 46.99%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, MyFitnessFirst‘s network with the most ads is Facebook and its proportion is 75.0%.
3. Top 3 Ad Creative Analysis of MyFitnessFirst
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MyFitnessFirst. We can see some advertising trends.
Top 1 Ad Creative of MyFitnessFirst
Ad Details ：
Headline ：Fitness First Middle East
Text ：💪 Join online today & Get Up to 6 months FREE! 👊 Join for 12 months - Get 6 months FREE 👊 Join for 6 months - Get 3 months FREE 👊 Join for 4 months - Get 2 months FREE 👊 Available for a limited time only Click 'Get Offer' to Join Online today
Top 2 Ad Creative of MyFitnessFirst
Ad Details ：
Headline ：
Text ：Let’s talk #Deadlifts 💥 This compound exercise is great for building muscle but can be tricky.
Here are a few tips on how to deadlift with proper form 👇
1️⃣Stand with your mid-foot under the barbell.
2️⃣Bend over and grab the bar with a shoulder-width grip.
3️⃣Bend your knees until your shins touch the bar.
4️⃣Lift your chest up and straighten your lower back.
5️⃣Take a big breath, hold it, and stand up with the weight.
Need help with your form? Look no further!
Choose from over 500+ of the world's best #FitnessFirstMe #PersonalTrainers - here to guide you every rep of the way 💯🔥
Sign up via the link below👇and get a FREE #PT session on us. 💥⠀⠀
https://uae.fitnessfirstme.com/training/personal-training
@fitnessfirstmarinagate⠀
#FitnessFirstMe #PersonalTrainers #FitnessGoals
Top 3 Ad Creative of MyFitnessFirst
Ad Details ：
Headline ：Join online now & get up to 6 months FREE!
Text ： JOIN ONLINE NOW & get up to 6 months FREE! Your health & wellness is our first priority & we have created a very special offer to welcome you back to fitness, for a very limited period, with limited spaces available. Join for 12 months - get 6 months FREE Join for 6 months - get 4 months FREE Join for 3 months - get 3 months FREE Join 1 club, use them all! 56 Clubs in 48 locations across 6 countries in the Middle East #FitToReopen #BackToFitness #WeMissedYou Offer extended for a limited period, limited spaces. *new safety and well-being guidelines are in place in our clubs which will require certain social distancing and safety measures to be adhered to, not portrayed in this video.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 20 | 11 | 25 |
| Popularity | 78 | 74 | 74 |
| Dimensions | 720 x 720 | 426 x 426 | 640 x 640 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 1 | 3 |
| Countries | Canada,United Kingdom,United States,Australia | United Kingdom,Canada,United States,Australia | Qatar |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MyFitnessFirst in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free MyFitnessFirst's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MyFitnessFirst, you can click the app name below to view related reports, or you can find more info in ASOTools.