MyLife Meditation: Mindfulness Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MyLife Meditation: Mindfulness's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MyLife Meditation: Mindfulness.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MyLife Meditation: Mindfulness
App Name : MyLife Meditation: Mindfulness
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Stop, Breathe & Think
Publisher : Instagram,Facebook,Indian GK 2017 : General Knowledge Of happn India,BeMuslima,健身格斗教练-型男必备移动健身教练,One Rep Max Calculator - 1RM Lift Log,1个月下蹲挑战
Total creative ads during the time period : 226
Duration : 2,246
Popularity : 19,728
Check ASO Keywords of MyLife Meditation: Mindfulness
2. MyLife Meditation: Mindfulness’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MyLife Meditation: Mindfulness in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MyLife Meditation: Mindfulness in the recent period. As of 2021-03-16, among the MyLife Meditation: Mindfulness‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 61.9%, Playable Ads category's proportion is 0.0%, Image category's proportion is 38.1%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, MyLife Meditation: Mindfulness's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.1%,
Messenger's proportion is 24.79%,
Audience Network's proportion is 24.38%,
Instagram's proportion is 24.29%,
Google Ads(Admob)'s proportion is 1.44%.
In the date of 2021-03-16, MyLife Meditation: Mindfulness‘s network with the most ads is Facebook and its proportion is 23.81%.
3. Top 3 Ad Creative Analysis of MyLife Meditation: Mindfulness
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MyLife Meditation: Mindfulness. We can see some advertising trends.
Top 1 Ad Creative of MyLife Meditation: Mindfulness
Ad Details ：
Headline ：Free Premium Trial of MyLife Meditation
Text ：Put your emotional wellness first this year with MyLife. 400+ wellness activities curated to your emotions.
Top 2 Ad Creative of MyLife Meditation: Mindfulness
Ad Details ：
Headline ：Free Premium Trial of MyLife Meditation
Text ：Put your emotional wellness first this year with MyLife. 400+ wellness activities curated to your emotions.
Top 3 Ad Creative of MyLife Meditation: Mindfulness
Ad Details ：
Headline ：Free Premium Trial of MyLife Meditation
Text ：Put your emotional wellness first this year with MyLife. 400+ wellness activities curated to your emotions.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 45 | 45 | 45 |
| Popularity | 258 | 258 | 257 |
| Dimensions | 1080 x 1080 | 1088 x 1088 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MyLife Meditation: Mindfulness in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free MyLife Meditation: Mindfulness's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MyLife Meditation: Mindfulness, you can click the app name below to view related reports, or you can find more info in ASOTools.