Mytheresa: Exclusive fashion Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mytheresa: Exclusive fashion's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mytheresa: Exclusive fashion.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mytheresa: Exclusive fashion
App Name : Mytheresa: Exclusive fashion
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : mytheresa.com GmbH
Publisher : Instagram,Facebook,百度,墨迹天气,东方头条-个性化新闻阅读平台
Total creative ads during the time period : 1,647
Duration : 1,204
Popularity : 333,534
Check ASO Keywords of Mytheresa: Exclusive fashion
2. Mytheresa: Exclusive fashion’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mytheresa: Exclusive fashion in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mytheresa: Exclusive fashion in the recent period. As of 2021-03-15, among the Mytheresa: Exclusive fashion‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Mytheresa: Exclusive fashion's the proportion of networks impressions are placed like this:
Mobvista's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Mytheresa: Exclusive fashion‘s network with the most ads is Mobvista and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Mytheresa: Exclusive fashion
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mytheresa: Exclusive fashion. We can see some advertising trends.
Top 1 Ad Creative of Mytheresa: Exclusive fashion
Ad Details ：
Headline ：Armani Exchange Connected Men 's Watch Drexler AXT1007 Smartwatch
Text ：Armani Exchange Connected Men 's Watch Drexler AXT1007 Smartwatch, Model number: AXT1007, Category: Armani Exchange Watches. Buy Armani Exchange Watch AXT1007 at special price. Armani Exchange Connected Men 's Watch Drexler AXT1007 Smartwatch is a Armani Exchange product and it 's selected according...
Top 2 Ad Creative of Mytheresa: Exclusive fashion
Ad Details ：
Headline ：ah-jzzy.com
Text ：
Top 3 Ad Creative of Mytheresa: Exclusive fashion
Ad Details ：
Headline ：Givenchy Pandora 미니 레더 숄더백
Text ：아직 고민중이신가요? 200여 개 글로벌 럭셔리 브랜드의 최신 스타일이 당신을 기다리고 있습니다
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 318 | 318 | 229 |
| Popularity | 999 | 999 | 997 |
| Dimensions | 1920 x 1200 | 1920 x 1200 | 531 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 10 | 8 | 1 |
| Countries | United States | United States | Korea |
| Language | English | NA | Korean |
Through the above analysis, we can see that the most effective channel for Mytheresa: Exclusive fashion in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Mytheresa: Exclusive fashion's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mytheresa: Exclusive fashion, you can click the app name below to view related reports, or you can find more info in ASOTools.