NEU Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the NEU's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NEU.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of NEU
App Name : NEU
Logo：
OS : iOS
Network : Facebook,Instagram
Developer :
Publisher : Instagram,Facebook
Total creative ads during the time period : 32
Duration : 293
Popularity : 4,538
Check ASO Keywords of NEU
2. NEU’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NEU in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of NEU in the recent period. As of 2021-03-16, among the NEU‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 81.82%, Playable Ads category's proportion is 0.0%, Image category's proportion is 9.09%, Carousel category's proportion is 9.09%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, NEU's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, NEU‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of NEU
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NEU. We can see some advertising trends.
Top 1 Ad Creative of NEU
Ad Details ：
Headline ：Pasarme a NEU
Text ：¿Ya conoces a NEU Energy?⚡️⚡️
Algunos de los beneficios de pasarte a NEU Energy son
⚡️ Consumo en tiempo real de tu energía.
⚡️ Medidores inteligentes que funcionan con Inteligencia Artificial e Internet de las Cosas.
⚡️Notificaciones inteligentes para mejorar la manera en que consumes energía desde nuestra App.
⚡️Y lo mejor, ahorros de hasta un 22% en tu recibo de energía.
Cambiarte a NEU es muy fácil, sólo debes registrarte y solicitar el cambio de tu comercializador.
De todos los otros trámites nos encargamos nosotros.
Regístrate hoy mismo haciendo clic aquí👇👇⚡️
Top 2 Ad Creative of NEU
Ad Details ：
Headline ：Pasarme a NEU
Text ：¿Ya conoces a NEU Energy?⚡️⚡️
Algunos de los beneficios de pasarte a NEU Energy son
⚡️ Consumo en tiempo real de tu energía.
⚡️ Medidores inteligentes que funcionan con Inteligencia Artificial e Internet de las Cosas.
⚡️Notificaciones inteligentes para mejorar la manera en que consumes energía desde nuestra App.
⚡️Y lo mejor, ahorros de hasta un 22% en tu recibo de energía.
Cambiarte a NEU es muy fácil, sólo debes registrarte y solicitar el cambio de tu comercializador.
De todos los otros trámites nos encargamos nosotros.
Regístrate hoy mismo haciendo clic aquí👇👇⚡️
Top 3 Ad Creative of NEU
Ad Details ：
Headline ：Cámbiate a NEU
Text ：Con NEU puedes ahorrar hasta un 20% en tu factura de energía. Somos el primer comercializador 100% digital e inteligente de energía eléctrica en Colombia. Olvídate de procesos difíciles y complicados para entender tu consumo y tu factura de energía. ¿Qué esperas para cambiarte a NEU? Regístrate, haz tu solicitud de cambio y empieza a ahorrar con NEU.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 115 | 115 | 55 |
| Popularity | 365 | 362 | 196 |
| Dimensions | 426 x 426 | 426 x 426 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 3 | 3 | 2 |
| Countries | Panama,Mexico,Colombia,Paraguay,Spain,Cuba,Peru,Venezuela,Argentina,Chile | Peru,Spain,Colombia,Paraguay,Cuba,Venezuela,Argentina,Panama,Mexico,Chile | Spain,Mexico,Paraguay,Panama,Chile,Cuba,Colombia,Venezuela,Argentina,Peru |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for NEU in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free NEU's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to NEU, you can click the app name below to view related reports, or you can find more info in ASOTools.