NEWA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the NEWA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NEWA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of NEWA
App Name : NEWA
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : NEWA ENDYMED
Publisher : Instagram,Facebook,Blue Light Filter - Night Mode, Night Shift,Light Bible: Daily Verses, Prayer, Audio Bible,Fotor - Photo Editor&Collage,MakeupPlus - Virtual Makeup
Total creative ads during the time period : 301
Duration : 638
Popularity : 56,287
Check ASO Keywords of NEWA
2. NEWA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NEWA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of NEWA in the recent period. As of 2021-03-11, among the NEWA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 55.88%, Playable Ads category's proportion is 0.0%, Image category's proportion is 44.12%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, NEWA's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.13%,
Audience Network's proportion is 32.13%,
Facebook's proportion is 28.11%,
Messenger's proportion is 6.63%,
's proportion is .
In the date of 2021-03-11, NEWA‘s network with the most ads is Facebook and its proportion is 29.41%.
3. Top 3 Ad Creative Analysis of NEWA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NEWA. We can see some advertising trends.
Top 1 Ad Creative of NEWA
Ad Details ：
Headline ：NEWA
Text ：NEWA brings the clinic to your home. The same patented radiofrequency technology used in dermatologist clinics, now in the palm of your hand! ❤
And now it’s even and wireless - so you can watch a movie, do some online shopping, or listen to your favourite podcast - while giving yourself the skin tightening treatment beauty bloggers and celebs around the world are raving about!
As seen in ELLE Magazine (US), Allure, Huffington Post, The Washington Times and more!
Click here for more details >>
Top 2 Ad Creative of NEWA
Ad Details ：
Headline ：NEWA
Text ：For more details >>
Top 3 Ad Creative of NEWA
Ad Details ：
Headline ：NEWA
Text ：For more details >>
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 250 | 250 | 250 |
| Popularity | 993 | 992 | 982 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for NEWA in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free NEWA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to NEWA, you can click the app name below to view related reports, or you can find more info in ASOTools.