NEXA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the NEXA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NEXA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of NEXA
App Name : NEXA
Logo：
OS : Android
Network : Audience Network,Google Ads(Admob),Twitter
Developer : Maruti Suzuki India Limited
Publisher : Instagram,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Korean Food Recipes - 10k Recipes,Bible Study - Study The Bible By Topic,Photo Editor & Pic Collage - Sweet Selfie Camera,7 Minute Workout,GulogGratis,地铁跑酷 - 官方中文版,Oman Radio
Total creative ads during the time period : 158
Duration : 1,342
Popularity : 12,391
Check ASO Keywords of NEXA
2. NEXA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NEXA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of NEXA in the recent period. As of 2020-09-15, among the NEXA‘s ad creative, the Html category's proportion is 100.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-15, NEXA's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-15, NEXA‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of NEXA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NEXA. We can see some advertising trends.
Top 1 Ad Creative of NEXA
Ad Details ：
Headline ：XL6 with the Powerful K15 Smart Hybrid Engine
Text ：The XL6 glides on road with a powerful 1.5L Smart Hybrid engine and cruise control.
Top 2 Ad Creative of NEXA
Ad Details ：
Headline ：XL6: A world of style and comfort awaits
Text ：With a stylish exterior, impressive stance and sophisticated interiors, the XL6 is an...
Top 3 Ad Creative of NEXA
Ad Details ：
Headline ：XL6 with Plush Leather Captain Seats
Text ：Bring home the XL6 with plush leather captain seats. Comfort and protection like no...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 28 | 28 | 28 |
| Popularity | 910 | 904 | 830 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 51 | 51 | 51 |
| Countries | United Kingdom,Australia,Canada,United States | Australia,United Kingdom,United States,Canada | United Kingdom,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for NEXA in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free NEXA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to NEXA, you can click the app name below to view related reports, or you can find more info in ASOTools.