NOVA Portal Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NOVA Portal's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NOVA Portal.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NOVA Portal

App Name : NOVA Portal

Logo：

OS : Android

Network : Facebook,Audience Network,Messenger

Developer : United Media Sarl

Publisher : Facebook,Instagram

Total creative ads during the time period : 35

Duration : 364

Popularity : 2,535

Check ASO Keywords of NOVA Portal

2. NOVA Portal’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NOVA Portal in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NOVA Portal in the recent period. As of 2021-03-04, among the NOVA Portal‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-04, NOVA Portal's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.33%,

Audience Network's proportion is 33.33%,

Messenger's proportion is 33.33%,

's proportion is ,

's proportion is .

In the date of 2021-03-04, NOVA Portal‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of NOVA Portal

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NOVA Portal. We can see some advertising trends.

Top 1 Ad Creative of NOVA Portal

Ad Details ：

Headline ：Novak Đoković

Text ：Novak Djokovic o verovatno najemotivnijem trenutku u karijeri :)

Top 2 Ad Creative of NOVA Portal

Ad Details ：

Headline ：Portal Nova.rs

Text ：

Top 3 Ad Creative of NOVA Portal

Ad Details ：

Headline ：Aplikacija NOVA Portal vam donosi istinu direktno na dlan

Text ：Aplikacija NOVA Portal vam donosi sve informacije iz politike, ekonomije, društva, kulture, kao i sporta. Budite u centru svih događaja iz zemlje i sveta.

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for NOVA Portal in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free NOVA Portal's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NOVA Portal, you can click the app name below to view related reports, or you can find more info in ASOTools.

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