Octobo Story Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Octobo Story's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Octobo Story.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Octobo Story
App Name : Octobo Story
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Thinker-Tinker
Publisher : Instagram,Facebook
Total creative ads during the time period : 58
Duration : 417
Popularity : 11,785
Check ASO Keywords of Octobo Story
2. Octobo Story’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Octobo Story in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Octobo Story in the recent period. As of 2021-03-15, among the Octobo Story‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Octobo Story's the proportion of networks impressions are placed like this:
Messenger's proportion is 33.46%,
Facebook's proportion is 33.27%,
Instagram's proportion is 33.27%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Octobo Story‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Octobo Story
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Octobo Story. We can see some advertising trends.
Top 1 Ad Creative of Octobo Story
Ad Details ：
Headline ：OCTOBO
Text ：For a limited time, bring the Octobo Starter Pack home for $104.99 + Free Shipping!✨ The Starter Pack comes with: 🐙 Award-winning Octobo plush robot companion 📖 Underwater Adventure Storybook 🧸 6x Interactive Glossy RFID Tokens 📔 Digital Learning Guide for more games and activities 📱 And the Octobo Story app supported on iOS and Android (with a bonus audiobook mode)!
Top 2 Ad Creative of Octobo Story
Ad Details ：
Headline ：OCTOBO
Text ：For a limited time, bring the Octobo Starter Pack home for $104.99 + Free Shipping!✨ The Starter Pack comes with: 🐙 Award-winning Octobo plush robot companion 📖 Underwater Adventure Storybook 🧸 6x Interactive Glossy RFID Tokens 📔 Digital Learning Guide for more games and activities 📱 And the Octobo Story app supported on iOS and Android (with a bonus audiobook mode)!
Top 3 Ad Creative of Octobo Story
Ad Details ：
Headline ：OCTOBO
Text ：For a limited time, bring the Octobo Starter Pack home for $104.99 + Free Shipping!✨ The Starter Pack comes with: 🐙 Award-winning Octobo plush robot companion 📖 Underwater Adventure Storybook 🧸 6x Interactive Glossy RFID Tokens 📔 Digital Learning Guide for more games and activities 📱 And the Octobo Story app supported on iOS and Android (with a bonus audiobook mode)!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 188 | 188 | 188 |
| Popularity | 992 | 992 | 992 |
| Dimensions | 600 x 600 | 337 x 600 | 337 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Octobo Story in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Octobo Story's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Octobo Story, you can click the app name below to view related reports, or you can find more info in ASOTools.