Olhar Digital Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Olhar Digital's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Olhar Digital.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Olhar Digital
App Name : Olhar Digital
Logo：
OS : Android
Network : Facebook,Twitter,Instagram
Developer : Olhar Digital
Publisher : Instagram
Total creative ads during the time period : 41
Duration : 529
Popularity : 3,243
Check ASO Keywords of Olhar Digital
2. Olhar Digital’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Olhar Digital in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Olhar Digital in the recent period. As of 2020-11-26, among the Olhar Digital‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-26, Olhar Digital's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-11-26, Olhar Digital‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Olhar Digital
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Olhar Digital. We can see some advertising trends.
Top 1 Ad Creative of Olhar Digital
Ad Details ：
Headline ：Review do iXpand mini: bom para quem deseja mais espaço no iPhone
Text ：Confira a review feita pelo @olhardigital do nosso pendrive para iPhone "Bom para quem deseja mais espaço no iPhone" 👇 https://t.co/DFaLrS5j0K
Top 2 Ad Creative of Olhar Digital
Ad Details ：
Headline ：Comissão do Senado aprova tarifa zero para games produzidos no Brasil
Text ：Medida estabelece que jogos e consoles nacionais terão tarifa zero
Top 3 Ad Creative of Olhar Digital
Ad Details ：
Headline ：Veja como é fácil comprar informações sobre qualquer um na internet
Text ：Veja como é fácil comprar informações sobre qualquer um na internet - por @olhardigital #DadosPessoais #LGPD #DireitoDigital https://t.co/jA9rKNtf0T
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 115 | 1 | 27 |
| Popularity | 760 | 259 | 121 |
| Dimensions | 860 x 547 | 720 x 457 | 2048 x 1302 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil,Portugal,Angola | Angola,Portugal,Brazil | Brazil,Angola,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Olhar Digital in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free Olhar Digital's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Olhar Digital, you can click the app name below to view related reports, or you can find more info in ASOTools.