OLX Classifieds Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the OLX Classifieds's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OLX Classifieds.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of OLX Classifieds
App Name : OLX Classifieds
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : OLX, Inc.
Publisher : Instagram,Facebook,Alarm Clock,MySQL QueryDB Client,GulogGratis,Vegan Recipes - Free Vegan Food Cookbook
Total creative ads during the time period : 1,954
Duration : 2,521
Popularity : 261,687
Check ASO Keywords of OLX Classifieds
2. OLX Classifieds’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OLX Classifieds in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of OLX Classifieds in the recent period. As of 2021-03-14, among the OLX Classifieds‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, OLX Classifieds's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.37%,
Audience Network's proportion is 19.88%,
Instagram's proportion is 19.88%,
Messenger's proportion is 19.88%,
's proportion is .
In the date of 2021-03-14, OLX Classifieds‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of OLX Classifieds
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OLX Classifieds. We can see some advertising trends.
Top 1 Ad Creative of OLX Classifieds
Ad Details ：
Headline ：Venta De Lote Cunday
Text ：Descripción
Se vende lote en Cunday Tolima en el conjunto de Altos de Cunday con servicio de alcantarillado, agua, luz y gas. Cerca a la estación de policía.
Top 2 Ad Creative of OLX Classifieds
Ad Details ：
Headline ：Venta De Lote Cunday
Text ：Descripción
Se vende lote en Cunday Tolima en el conjunto de Altos de Cunday con servicio de alcantarillado, agua, luz y gas. Cerca a la estación de policía.
Top 3 Ad Creative of OLX Classifieds
Ad Details ：
Headline ：GPS TRACKER
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 288 | 260 | 570 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1536 x 1536 | 400 x 400 | 1280 x 1646 |
| Creative Type | Image | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Panama,Cuba,Paraguay,Spain,Mexico,Venezuela,Chile,Colombia,Argentina,Peru | Peru,Argentina,Mexico,Chile,Spain,Cuba,Paraguay,Panama,Colombia,Venezuela | Peru |
| Language | Spanish | Spanish | German |
Through the above analysis, we can see that the most effective channel for OLX Classifieds in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free OLX Classifieds's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to OLX Classifieds, you can click the app name below to view related reports, or you can find more info in ASOTools.