OnePulse Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the OnePulse's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OnePulse.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of OnePulse
App Name : OnePulse
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : StartPulsing Ltd.
Publisher : Montage Video Musique,Instagram,POTO - Photo Collage Editor,Fotor - Photo Editor&Collage,Photo Lab: Picture Editor App,Color Splurge pic photo editor,Un día más culto,MySQL QueryDB Client,MakeupPlus - Virtual Makeup
Total creative ads during the time period : 23
Duration : 1,165
Popularity : 7,667
Check ASO Keywords of OnePulse
2. OnePulse’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OnePulse in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of OnePulse in the recent period. As of 2020-08-25, among the OnePulse‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-25, OnePulse's the proportion of networks impressions are placed like this:
Facebook's proportion is 55.02%,
Audience Network's proportion is 29.01%,
Messenger's proportion is 10.33%,
Instagram's proportion is 5.64%,
's proportion is .
In the date of 2020-08-25, OnePulse‘s network with the most ads is Facebook and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of OnePulse
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OnePulse. We can see some advertising trends.
Top 1 Ad Creative of OnePulse
Ad Details ：
Headline ：Download the app now!
Text ：Read reviews, compare customer ratings, see screenshots, and learn more about OnePulse. Download OnePulse and enjoy it on your iPhone, iPad, and iPod touch.
Top 2 Ad Creative of OnePulse
Ad Details ：
Headline ：Download the app now!
Text ：By the time you've read this post, you could've earned 40¢. It adds up.
Top 3 Ad Creative of OnePulse
Ad Details ：
Headline ：Download the app to start!
Text ：Read reviews, compare customer ratings, see screenshots, and learn more about OnePulse. Download OnePulse and enjoy it on your iPhone, iPad, and iPod touch.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 281 | 281 | 281 |
| Popularity | 991 | 971 | 964 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 2 | 7 | 3 |
| Countries | United States,United Kingdom | United Kingdom | United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for OnePulse in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free OnePulse's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to OnePulse, you can click the app name below to view related reports, or you can find more info in ASOTools.