Orthographo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Orthographo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Orthographo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Orthographo
App Name : Orthographo
Logo：
OS : iOS
Network : Facebook
Developer : Domino (apps)
Publisher : Facebook
Total creative ads during the time period : 4
Duration : 745
Popularity : 2,323
Check ASO Keywords of Orthographo
2. Orthographo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Orthographo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Orthographo in the recent period. As of 2021-05-26, among the Orthographo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, Orthographo's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-26, Orthographo‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Orthographo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Orthographo. We can see some advertising trends.
Top 1 Ad Creative of Orthographo
Ad Details ：
Headline ：Application d'orthophonie pour Ipad - 20 % de rabais
Text ：L'apprentissage des mots de dictée facilité 📝 Travaillez l'orthographe par le jeu grâce à Orthographo! *Convient aux enfants de 6 à 12 ans présentant une dyslexie, un trouble d'apprentissage ou de langage, et même, aux enfants sans difficulté particulière.
Top 2 Ad Creative of Orthographo
Ad Details ：
Headline ：Application d'orthophonie pour Ipad
Text ：Orthographo est l'application par excellence pour apprendre l'orthographe des mots de dictée tout en s'amusant. Sous le thème des robots infiltrant une base sous-marine, le joueur est amené à cheminer à travers différents modules d'apprentissage qui lui permettent de gagner des étoiles pou...
Top 3 Ad Creative of Orthographo
Ad Details ：
Headline ：Bien écrire deviendra un jeu d'enfant!
Text ：Mon enfant n’aime pas recopier ses mots de dictée…que faire? Téléchargez Orthographo!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 575 | 210 | 83 |
| Popularity | 999 | 998 | 260 |
| Dimensions | 1200 x 628 | 600 x 314 | 240 x 426 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 4 | 1 | 3 |
| Countries | Belgium,Canada,France,United States,Switzerland,Central African,Monaco,Luxembourg,Congo | France,United States,Canada,Belgium,Switzerland | Canada,Monaco,Central African,Switzerland,France,Luxembourg,Congo,Belgium |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Orthographo in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Orthographo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Orthographo, you can click the app name below to view related reports, or you can find more info in ASOTools.