Otri Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Otri's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Otri.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Otri
App Name : Otri
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Biolink.tech LTD
Publisher : Instagram,Facebook
Total creative ads during the time period : 203
Duration : 220
Popularity : 32,618
Check ASO Keywords of Otri
2. Otri’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Otri in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Otri in the recent period. As of 2021-03-15, among the Otri‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 18.18%, Carousel category's proportion is 81.82%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Otri's the proportion of networks impressions are placed like this:
Instagram's proportion is 45.73%,
Audience Network's proportion is 18.76%,
Facebook's proportion is 17.76%,
Messenger's proportion is 17.76%,
's proportion is .
In the date of 2021-03-15, Otri‘s network with the most ads is Instagram and its proportion is 45.45%.
3. Top 3 Ad Creative Analysis of Otri
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Otri. We can see some advertising trends.
Top 1 Ad Creative of Otri
Ad Details ：
Headline ：
Text ：Otri подберет правильное питание на основе анализов. Индивидуально, без ошибок! 🥑 Улучши свое здоровье 💪 и сэкономь кучу времени!
Top 2 Ad Creative of Otri
Ad Details ：
Headline ：
Text ：Otri подберет правильное питание на основе анализов. Индивидуально, без ошибок! 🥑 Улучши свое здоровье 💪 и сэкономь кучу времени!
Top 3 Ad Creative of Otri
Ad Details ：
Headline ：Полная проверка здоровья от 1490 рублей 👉
Text ：🎅 Новогодняя распродажа в OTRI
🎁 Не будьте как все — подарите себе и близким check-up здоровья по выгодной цене
🔥 Что входит в check-up здоровья OTRI:
✅ полный отчет о здоровье организма
✅ персональные рекомендации по питанию
✅ указания по приему витаминов и БАД
✅ рекомендации по устранению воспалительных процессов, острых состояний и дефицитов
✅ персональные рекомендации
⚠️ Количество тестов со скидкой ограничено
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 125 | 125 | 70 |
| Popularity | 721 | 717 | 500 |
| Dimensions | 1080 x 1920 | 1080 x 1920 | 1000 x 1000 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Otri in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Otri's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Otri, you can click the app name below to view related reports, or you can find more info in ASOTools.