Our Bible Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Our Bible's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Our Bible.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Our Bible
App Name : Our Bible
Logo：
OS : Android
Network : Facebook,Instagram,Twitter
Developer : Our Bible App
Publisher : Instagram
Total creative ads during the time period : 29
Duration : 170
Popularity : 1,550
Check ASO Keywords of Our Bible
2. Our Bible’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Our Bible in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Our Bible in the recent period. As of 2020-09-16, among the Our Bible‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-16, Our Bible's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-16, Our Bible‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Our Bible
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Our Bible. We can see some advertising trends.
Top 1 Ad Creative of Our Bible
Ad Details ：
Headline ：
Text ：Learn more about your premium options with Our Bible App. https://t.co/MeZR04K4P9 https://t.co/6A75y0OkLT
Top 2 Ad Creative of Our Bible
Ad Details ：
Headline ：
Text ："The Apostle Paul gets a bad rap in progressive Christian circles. He is often dubbed as anti-Queer, a mansplainer, a misogynist, a person who never condemned slavery, and a person who promoted and upheld sexual purity culture and standards.
"I personally feel like Paul is generally misunderstood and greatly taken out of context. The one resounding fact about Paul that I wish to underscore is that he was a flawed person. He made mistakes, but more importantly, he understood that and admitted to it. There is perhaps no one more self-condemning or self-aware of these mistakes in the New Testament text than Paul. Sure, this guy could have used a good therapist, but the reality is that in the midst of making clear missteps, Paul was also a revolutionary when it comes to love and grace. Not to be mistaken for Jesus, Paul quickly reminds his audiences of just how little he knows, how much he has to rely on Christ, and how shockingly terrible his past is. He is vulnerable, he is passionate, and he is well aware of grace and humility."
Get into the textual weeds with us! Find "The Breakdown: Romans 1" by Erin Green in the app.
#DailyDevotion #BibleAppp #ProgressiveChristian #AffirmingTheology #FaithfullyLGBT
Top 3 Ad Creative of Our Bible
Ad Details ：
Headline ：
Text ：Download Our Bible App and start your first devotional today. https://t.co/IHdA58Vik1 https://t.co/QJOyh3vxdo
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 1 |
| Popularity | 52 | 51 | 51 |
| Dimensions | 1024 x 512 | 1440 x 1440 | 1080 x 1080 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada | United States | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Our Bible in recent advertising is Twitter, and the main creative type is Video.
In conclusion: The above is a free Our Bible's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Our Bible, you can click the app name below to view related reports, or you can find more info in ASOTools.