Own360 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Own360's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Own360.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Own360
App Name : Own360
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Coown Technologies GmbH
Publisher : Instagram,Facebook,Universal units converter,Dictionnaire de la Bible,RRB Hindi Preparation Offline
Total creative ads during the time period : 93
Duration : 416
Popularity : 10,605
Check ASO Keywords of Own360
2. Own360’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Own360 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Own360 in the recent period. As of 2021-03-15, among the Own360‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Own360's the proportion of networks impressions are placed like this:
Facebook's proportion is 63.61%,
Audience Network's proportion is 12.13%,
Instagram's proportion is 12.13%,
Messenger's proportion is 12.13%,
's proportion is .
In the date of 2021-03-15, Own360‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Own360
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Own360. We can see some advertising trends.
Top 1 Ad Creative of Own360
Ad Details ：
Headline ：
Text ：Im Vergleich zum Gütertransport auf der Straße ist der Gütertransport auf der Schiene umweltfreundlicher, platzsparender und effizienter: Ein LKW stößt 110 Mal so viel CO2 aus, braucht 3 Mal so viel Verkehrsfläche und fährt bei gleichem Energieverbrauch nur rund ein Viertel der Strecke eines Zuges.
Die Own360 Community legt laut unserer Umfrage großen Wert auf die Rendite, doch dahinter folgt bereits das Thema Nachhaltigkeit.
#own360 #klimaschutz #railcargogroup #schiene
Top 2 Ad Creative of Own360
Ad Details ：
Headline ：Verdien’ am Konsum der Anderen.
Text ：Mit Own360 kann jetzt jeder an seinem Alltag mitverdienen. Über die Own360 App tauchst Du ein in die Welt des Mitverdienens. Zusätzlich kannst Du Anteile an jenen Unternehmen erwerben, die für Dein Land am wichtigsten sind. Das geht über die eigens für alle Own360 Nutzer entwickelten Standor...
Top 3 Ad Creative of Own360
Ad Details ：
Headline ：Verdien’ am Konsum der Anderen.
Text ：Mit Own360 kann jetzt jeder an seinem Alltag mitverdienen. Über die Own360 App tauchst Du ein in die Welt des Mitverdienens. Zusätzlich kannst Du Anteile an jenen Unternehmen erwerben, die für Dein Land am wichtigsten sind. Das geht über die eigens für alle Own360 Nutzer entwickelten Standor...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 232 | 286 | 144 |
| Popularity | 999 | 975 | 570 |
| Dimensions | 1500 x 1500 | 1500 x 1500 | 1500 x 1500 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Germany,Liechtenstein,Austria | Liechtenstein,Germany,Austria | Germany,Austria,Liechtenstein |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for Own360 in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Own360's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Own360, you can click the app name below to view related reports, or you can find more info in ASOTools.