PA - Secret Photo Album Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PA - Secret Photo Album's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PA - Secret Photo Album.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PA - Secret Photo Album
App Name : PA - Secret Photo Album
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Shaowei Chen
Publisher : Instagram
Total creative ads during the time period : 116
Duration : 172
Popularity : 12,473
Check ASO Keywords of PA - Secret Photo Album
2. PA - Secret Photo Album’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PA - Secret Photo Album in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PA - Secret Photo Album in the recent period. As of 2021-03-16, among the PA - Secret Photo Album‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, PA - Secret Photo Album's the proportion of networks impressions are placed like this:
Facebook's proportion is 29.73%,
Instagram's proportion is 27.74%,
Messenger's proportion is 21.37%,
Audience Network's proportion is 21.16%,
's proportion is .
In the date of 2021-03-16, PA - Secret Photo Album‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of PA - Secret Photo Album
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PA - Secret Photo Album. We can see some advertising trends.
Top 1 Ad Creative of PA - Secret Photo Album
Ad Details ：
Headline ：
Text ：Prevent the snooper and keep your secret photos and videos safer than ever
Top 2 Ad Creative of PA - Secret Photo Album
Ad Details ：
Headline ：
Text ：Prevent the snooper and keep your secret photos and videos safer than ever.
Top 3 Ad Creative of PA - Secret Photo Album
Ad Details ：
Headline ：
Text ：Prevent the snooper and keep your secret photos and videos safer than ever.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 171 | 146 | 146 |
| Popularity | 946 | 861 | 854 |
| Dimensions | 1200 x 628 | 426 x 240 | 426 x 240 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 2 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PA - Secret Photo Album in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free PA - Secret Photo Album's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PA - Secret Photo Album, you can click the app name below to view related reports, or you can find more info in ASOTools.