Banco PagBank PagSeguro Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Banco PagBank PagSeguro's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Banco PagBank PagSeguro.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Banco PagBank PagSeguro
App Name : Banco PagBank PagSeguro
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : PagSeguro Internet S.A
Publisher : Instagram,Canasta - Card Game,Facebook,Entutele,GulogGratis,Fotor - Photo Editor&Collage
Total creative ads during the time period : 3,277
Duration : 750
Popularity : 278,630
Check ASO Keywords of Banco PagBank PagSeguro
2. Banco PagBank PagSeguro’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Banco PagBank PagSeguro in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Banco PagBank PagSeguro in the recent period. As of 2021-05-28, among the Banco PagBank PagSeguro‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 14.29%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.71%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Banco PagBank PagSeguro's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 50.2%,
Facebook's proportion is 49.8%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Banco PagBank PagSeguro‘s network with the most ads is Google Ads(Admob) and its proportion is 71.43%.
3. Top 3 Ad Creative Analysis of Banco PagBank PagSeguro
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Banco PagBank PagSeguro. We can see some advertising trends.
Top 1 Ad Creative of Banco PagBank PagSeguro
Ad Details ：
Headline ：Consultas presenciais e por vídeo
Text ：Atendimento presencial e online para você e até 4 dependentes por R$ 14,90/mês. Cuide da sua família com o PagBank Saúde! 😃
Top 2 Ad Creative of Banco PagBank PagSeguro
Ad Details ：
Headline ：Consultas presenciais e por vídeo
Text ：Atendimento presencial e online para você e até 4 dependentes por R$ 14,90/mês. Cuide da sua família com o PagBank Saúde! 😃
Top 3 Ad Creative of Banco PagBank PagSeguro
Ad Details ：
Headline ：Consultas presenciais e por vídeo
Text ：Atendimento presencial e online para você e até 4 dependentes por R$ 14,90/mês. Cuide da sua família com o PagBank Saúde! 😃
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 306 | 306 | 306 |
| Popularity | 998 | 998 | 998 |
| Dimensions | 224 x 400 | 320 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 2 | 2 | 2 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Banco PagBank PagSeguro in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Banco PagBank PagSeguro's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Banco PagBank PagSeguro, you can click the app name below to view related reports, or you can find more info in ASOTools.