Pago Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pago’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pago.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pago

App Name : Pago



OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Timesafe

Publisher : USA Weather forecast,Talkray - Free Chats Calls,Treehouse Table,SHAREit - Transfer Share,Vegan Recipes Free,Tandem Language Exchange: Speak learn languages,Ameba,DU Battery Saver - Battery Charger Battery Life,Text Free: WiFi Calling App

Total creative ads during the time period : 133

Duration : 972

Popularity : 10,203

2. Pago’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pago in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pago in the recent period. As of 2020-09-07, among the Pago‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 50.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Pago’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 51.67%,

Audience Network’s proportion is 48.33%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Pago‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Pago

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pago. We can see some advertising trends.

Top 1 Ad Creative of Pago

Ad Details :

Headline :Folosită lunar de peste 120.000 de utilizatori

Text :

Top 2 Ad Creative of Pago

Ad Details :

Headline :Folosită lunar de peste 120.000 de utilizatori

Text :

Top 3 Ad Creative of Pago

Ad Details :

Headline :Folosită lunar de peste 120.000 de utilizatori

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 241 285 285
Popularity 999 999 999
Dimensions 400 x 224 400 x 224 1280 x 720
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries Poland,Romania Poland,Romania Romania
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Pago in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Pago’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pago, you can click the app name below to view related reports.