Pandora: Music & Podcasts Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pandora: Music & Podcasts's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pandora: Music & Podcasts.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pandora: Music & Podcasts
App Name : Pandora: Music & Podcasts
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Pandora Media, Inc.
Publisher : a MP3 2 Ringtone Free,iRemix - Portable Music DJ,主题控-高清主题壁纸,Instagram,SoundTube Free Music Player,PhotoGrid Video Collage maker,Copy My Data,Facebook
Total creative ads during the time period : 5,774
Duration : 2,425
Popularity : 633,592
Check ASO Keywords of Pandora: Music & Podcasts
2. Pandora: Music & Podcasts’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pandora: Music & Podcasts in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pandora: Music & Podcasts in the recent period. As of 2021-03-16, among the Pandora: Music & Podcasts‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Pandora: Music & Podcasts's the proportion of networks impressions are placed like this:
Mobvista's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Pandora: Music & Podcasts‘s network with the most ads is Mobvista and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Pandora: Music & Podcasts
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pandora: Music & Podcasts. We can see some advertising trends.
Top 1 Ad Creative of Pandora: Music & Podcasts
Ad Details ：
Headline ：All the new music. Search and Play. Listen FREE.
Text ：Create stations from your favorite songs, artists or genres, search or browse to find music that speak to you!
Top 2 Ad Creative of Pandora: Music & Podcasts
Ad Details ：
Headline ：New Dolly Parton on Pandora
Text ：Listen to Dolly Parton's new album "For God and Country" right now for free on Pandora 🕊
Top 3 Ad Creative of Pandora: Music & Podcasts
Ad Details ：
Headline ：All the new music. Search and Play. Listen FREE.
Text ：Create stations from your favorite songs, artists or genres, search or browse to find music that speak to you!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 241 | 311 | 228 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 320 x 480 | 320 x 400 | 320 x 480 |
| Creative Type | Image | Video | Image |
| Network | |||
| Related Ads | 1 | 2 | 1 |
| Countries | Canada,Australia,United Kingdom,United States | Puerto Rico,United States | United Kingdom,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pandora: Music & Podcasts in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free Pandora: Music & Podcasts's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pandora: Music & Podcasts, you can click the app name below to view related reports, or you can find more info in ASOTools.