Paper Wings Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Paper Wings’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Paper Wings.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Paper Wings

App Name : Paper Wings


Paper Wings-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook

Developer : Fil Games

Publisher : Movie game,Enjoy L. France Map Puzzle,Memory training,Cute Cat Puzzle,My Corgi - Virtual Pet Game,Block Collapse! Puzzle Gallery,Fae Makeup,バーコード頭をピッ [無料おふざけ暇潰し・暇つぶしゲーム],Piano Perfect Pitch - Absolute

Total creative ads during the time period : 14

Duration : 1,384

Popularity : 662

2. Paper Wings’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Paper Wings in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Paper Wings in the recent period. As of 2020-08-13, among the Paper Wings‘s ad creative, the Html category’s proportion is 38.46%, Video category’s proportion is 30.77%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 15.38%, Carousel category’s proportion is 15.38%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-13, Paper Wings’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

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In the date of 2020-08-13, Paper Wings‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Paper Wings

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Paper Wings. We can see some advertising trends.

Top 1 Ad Creative of Paper Wings

Ad Details :

Headline :트를 얻으면 게임의 각 단계를

Text :각 단계마다 새로운 도전이 도

Top 2 Ad Creative of Paper Wings

Ad Details :

Headline :

Text :

Top 3 Ad Creative of Paper Wings

Ad Details :

Headline :

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 0 0
Popularity 50
Dimensions 512 x 250
Creative Type Image
Network Google Ads(Admob)
Related Ads 2 0 0
Countries Korea
Language Korean

Through the above analysis, we can see that the most effective channel for Paper Wings in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free Paper Wings’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Paper Wings, you can click the app name below to view related reports.