ParaU: video chat & make friends Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ParaU: video chat & make friends's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ParaU: video chat & make friends.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ParaU: video chat & make friends
App Name : ParaU: video chat & make friends
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : ParaU Team
Publisher : Instagram,Facebook,Treehouse Table,YouCam Nails - Manicure Salon for Custom Nail Art,BeSoccer - Soccer Live Score,WannaMeet – Dating & Chat App
Total creative ads during the time period : 7,200
Duration : 661
Popularity : 600,248
Check ASO Keywords of ParaU: video chat & make friends
2. ParaU: video chat & make friends’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ParaU: video chat & make friends in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ParaU: video chat & make friends in the recent period. As of 2021-03-15, among the ParaU: video chat & make friends‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ParaU: video chat & make friends's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.08%,
Audience Network's proportion is 24.97%,
Instagram's proportion is 24.97%,
Messenger's proportion is 24.97%,
's proportion is .
In the date of 2021-03-15, ParaU: video chat & make friends‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of ParaU: video chat & make friends
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ParaU: video chat & make friends. We can see some advertising trends.
Top 1 Ad Creative of ParaU: video chat & make friends
Ad Details ：
Headline ：find friends online.
Text ：private 1 on 1 video chat
Top 2 Ad Creative of ParaU: video chat & make friends
Ad Details ：
Headline ：ParaU: video chat & make friends
Text ：ParaU is a video chat app that brings the world to your fingertips! You will find it so relaxing to video chat with friends from the world. Here at ParaU, we want to create the best platform for you to make new friends all over the world. Just sit back and chill! Enjoy the amazing experience you’r...
Top 3 Ad Creative of ParaU: video chat & make friends
Ad Details ：
Headline ：ParaU: Video Chat & Make Friends
Text ：ParaU is a livecam chat app that brings the world to your fingertips! You will find it is so relaxing to videochat with friends from the world. Here at ParaU, we want to create the best platform for you to make new friends all over the world. Meet with humorous and nice people, and then get to know....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 185 | 142 | 71 |
| Popularity | 807 | 579 | 510 |
| Dimensions | 480 x 720 | 800 x 800 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 2 | 2 | 1 |
| Countries | Italy,San Marino | Oman,France,Saudi Arabia,United Kingdom,Egypt,India,Kuwait,United Arab Emirates,United States,Turkey,Sri Lanka,Azerbaijan,Qatar,Bahrian,Lebanon,Israel | India |
| Language | Italian | English | English |
Through the above analysis, we can see that the most effective channel for ParaU: video chat & make friends in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free ParaU: video chat & make friends's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ParaU: video chat & make friends, you can click the app name below to view related reports, or you can find more info in ASOTools.